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Course Criteria
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3.00 Credits
A general survey of the functions, processes, institutions and systems involved in the identification of consumer wants and their satisfaction through the exchange process. The course covers both commercial and societal exchange transactions.
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3.00 Credits
A study of the art of personal selling. Special emphasis is placed upon the use of current psychological principles to efficiently and effectively determine consumer needs and to consummate the sale. PREREQUISITE: MKT 110 recommended.
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3.00 Credits
This offering explores two component areas of promotion within the Marketing framework. The types of media, cost, planning and applications in advertising are combined with the need for effective public relations. A number of application activities are included.
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3.00 Credits
This course covers the responsibilities, techniques and changing environment of retail management. The growing use of computerized inventory control, challenges in personnel management, buying procedures, and operations of departments and store are included. The emerging field of non-store retailing management is also addressed.
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1.00 - 4.00 Credits
Specialized topical issues and/or problems in marketing are selected and studied in-depth. Fifteen classroom contact hours with faculty required per credit hour. May be repeated for credit with a maximum of four hours to apply toward graduation. PREREQUISITE: Permission of program coordinator.
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3.00 Credits
An introduction to the clinical laboratory sciences which includes care and use of equipment , lab safety, basic lab math, medical terminology, principles of phlebotomy, quality control, preparation of chemical solutions and an orientation to the major testing areas in the medical laboratory.
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3.00 Credits
The study of blood cells, disease, theory of coagulation, and diagnostic procedures relating to whole blood are considered. Instruction in blood collecting techniques, handling of clinical specimens, and basic patient care will be included. Prerequisite: MLT 100* and formal admission to the program. CO-REQUISITES: MLT 110*, MLT 111*, MLT 112*, MLT 113*. Thirty lecture and 30 lab hours per semester.
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3.00 Credits
Basic instruction in manual and automated clinical chemistry techniques: tests for glucose, urea, creatinine, uric acid, proteins, bilirubin, enzymes, and electrolytes are included. Colorimetric and photometric techniques used in examining normal and abnormal clinical specimens are introduced along with special procedures such as RIA and electrophoresis. COREQUISITES: MLT 105*, MLT 111*, MLT 112*, MLT 113*. Thirty lecture and 30 lab hours per semester.
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2.00 Credits
This course will present physical, chemical, and microscopic examination of urine specimens and related tests on other body fluids such as semen, gastric contents, duodenal contents, as well as pregnancy tests. A general review of the anatomy and physiology of the kidney is included. CO-REQUISITES: MLT 105*, MLT110*, MLT 112*, MLT 113*. Fifteen lecture and 30 lab hours per semester.
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3.00 Credits
The theories of blood group antigens, antibodies, ABO grouping, RH typing, cross matching, antibody screening, and identification techniques are included as well as special procedures. Donor history and physical record keeping, and special emphasis on quality control are presented. CO-REQUISITES: MLT 105*, MLT 110*, MLT 111*, MLT 113*. Thirty lecture and 30 lab hours per semester.
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