MKT 110 - Principles of Marketing

Institution:

Volunteer State Community College

Subject:

Description:

A general survey of the functions, processes, institutions and systems involved in the identification of consumer wants and their satisfaction through the exchange process. The course covers both commercial and societal exchange transactions.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.volstate.edu

Phone Number:

(615) 452-8600

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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