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Course Criteria
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3.00 Credits
This course offers an introduction to contemporary business principles and practices, raises economic awareness, and also reinforces study skills. Topics that are covered include business career opportunities, successes in business, reading comprehension, writing about business subjects, listening and taking notes, vocabulary development, and improvement of the student's learning processes. Prerequisite: "C" or better in ENG 086/087.
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3.00 Credits
This course offers a concise overview of the world of business. Emphasis is placed on the following topics: ownership, risk, production, finance and the financial system, marketing, human resources, and the effect of government on business. Pre- or Co-requisites: ENG 096/097 and RDG 096/097 (passing grade of "C" or better foreach), or placement
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3.00 Credits
Emphasis is on the application of fundamental mathematic principles to business: ratio and proration, percentage, discounts, interest, graphs and measurements. Prerequisite: "C" or better in MTH 092/093.
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3.00 Credits
This course offers an introduction to the major functions of management: planning, staffing, organizing, controlling, direction, and financing. The technical tools of management are considered in relation to their social and psychological implications in management decision making. Prerequisite: "C" or better in BUS 101.
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3.00 Credits
This course traces the foundation and development of behavioral science as applied to business, and analyses organizational and human needs. Topics emphasized include: organizational design and development, formal and informal work groups, communication and group processes, motivation theory, leadership, and the relationship between the work environment and the community and the urban setting. The course includes a review of selected behavioral research findings. Prerequisite: "C"or better in BUS 201.
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3.00 Credits
This course offers students the opportunity to learn about leadership and supervision in modern org a n i z a t i o n s . Students are introduced to a variety of behavioral and managerial leadership theories and research findings including the Ohio Studies, participative leadership, and charismatic leadership. Case studies, experiential exercises, and print and electronic media are used to enhance classroom discussion. Prerequisite: "C" or better in BUS 201.
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3.00 Credits
This course examines those business activities that are paramount in affecting the sale and distribution of goods and services. Consideration is given to market research and analysis, the place of the consumer in our economic system, and the functions of retailing and wholesaling. Prerequisite: "C" or better in BUS 101.
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3.00 Credits
This course deals with the organization of retail stores with emphasis placed on management and merchandising policies, the world of fashion, color, design, textiles, and non-textiles. Planning and control are studied, particularly the use of pricing techniques, gross margin, markup and markdown, discounts, inventories, and open to buy. Constant reference is made to the economic and social forces which affect retail distribution. Prerequisite: "C"or better in BUS 211.
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3.00 Credits
Students study the techniques of successful selling. Topics covered include: the location and selection of prospects, the approach, the sales presentation, meeting objectives, and closing the sale. These techniques are applied through student sales presentations and use of videotape evaluations. Prerequisite: "C" or better in BUS 211.
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3.00 Credits
Advertising and other promotional methods are studied from the perspective of communication with the market. Topics covered include advertising's place in the marketing mix, media selection, advertising research and production, and sales promotional strategies. Student creativity is encouraged and developed. Prerequisite: "C" or better in BUS 211.
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