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MGMT 360: Management and Organizational Behavior
4.00 Credits
Susquehanna University
Examines the theories, practices, and processes of management and organizational behavior. Emphasizes applications of theory to practice and learning from experiential activities. Topics include motivation, values and ethics, interpersonal communication, group processes, conflict and negotiation, and leadership. Numerous exercises emphasize application of theories and processes to students' personal experiences. Prerequisites: junior standing, ECON:202, MGMT:202. 4 SH.
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MGMT 361: Human Resource Management
4.00 Credits
Susquehanna University
Examines the activities and practices conducted by a human resource management department, as well as the relationships among them. Topics include job analysis and design, human resource planning, recruitment and selection, training and development, performance appraisal, and compensation. Numerous exercises will be used to emphasize application of human resource management concepts and methods to real-world scenarios. Prerequisite: MGMT:360. 4 SH.
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MGMT 381: Marketing Research
4.00 Credits
Susquehanna University
The course material parallels the marketing research process and follows the definition of a research problem, the design of an appropriate methodology, and the collection of data. Data compilation and analysis and report preparation are covered in the data analysis portion of the course. The objective will be to provide students with the analytical skills and practical experience that will allow them to perform market research. Prerequisites: MGMT:202, MGMT:280. 4 SH.
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MGMT 382: Consumer Behavior
4.00 Credits
Susquehanna University
A survey of the contributions of the behavioral sciences to the understanding of buyer behavior. Emphasizes how marketers use theories regarding consumer purchasing process to make decisions at both the strategic and tactical levels. Prerequisite: MGMT:280. 4 SH.
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MGMT 382 - Consumer Behavior
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MGMT 384: Retailing
2.00 Credits
Susquehanna University
Marketing activities that involve the sale of goods and services to ultimate consumers for personal, family, household and small business use. Focuses on store operations, distribution functions, and non-store retailing including mail-order and the Internet. Prerequisite: MGMT:280. 2 SH.
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MGMT 390: Operations Management
4.00 Credits
Susquehanna University
Introduces areas such as product and process development, capacity planning, inventory control, product scheduling, and quality control. Emphasizes the integration of strategic long-term and analytical short-term decisions and the integration of the operations function within the firm. Uses quantitative models, spreadsheet models, and computer applications to provide a framework and support for the development of management decisions. Prerequisites: MGMT:202, ECON:202, ACCT:200, and junior standing. 4 SH.
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MGMT 400: Business Policy and Strategy
4.00 Credits
Susquehanna University
The capstone course for business seniors that integrates much of the knowledge they gain from earlier courses. Uses a case method approach to solve problems facing top management. Emphasizes the global environment and strategic management decisions. Covers finance, management, marketing, technology, geography, leadership, and other factors in both domestic and international cases. Heavy emphasis on the development of analytical skills and both written and oral communications skills. Prerequisites: senior standing and completion of all 300-level business requirements. 4 SH. Core: Capstone.
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MGMT 404: Business and Social Responsibility
2.00 Credits
Susquehanna University
Examines the concepts and applications of ethical and moral behavior that affect business decision-making and result in socially responsible policies and actions. Uses actual cases and issues to demonstrate the need for social responsibility as an integral part of business strategies and implementation. Prerequisites: senior standing and completion of all 300-level business requirements or permission of the instructor. 2 SH.
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MGMT 433: Preparing a Business Plan and Venture Financing
4.00 Credits
Susquehanna University
Student teams will create business plans for companies they would like to start. They will learn the importance of each component of the business plan, different types of financing, and, at the end of the semester, will attempt to secure financing from a local bank. Prerequisite: ACCT:200, MGMT:280, MGMT:330, or permission of instructor. 4 SH.
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MGMT 433 - Preparing a Business Plan and Venture Financing
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MGMT 434: Entrepreneurial Experience
4.00 Credits
Susquehanna University
Student teams will create, manage, and run an organization. They must appoint a management team, delegate jobs, hire personnel, and manage finances in order to run the business. Students will also study several cases that demonstrate different aspects of the entrepreneurial company. Prerequisites: MGMT:433 or permission of instructor. 4 SH.
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MGMT 434 - Entrepreneurial Experience
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