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ART 3050: Intermediate Graphic Communication: Layout And Publication Design
4.00 Credits
CUNY Bernard M Baruch College
4 hours; 3 credits This intermediate graphic design course emphasizes edito rial design, including publications, brochures, newsletters, promotions, and posters. It applies graphic design principles to basic desktop publishing. It includes field visits and critiques of current magazine styles and concepts. Prerequisites: ART 2050 and IDC 1000 or CIS 1357 or permission of the instructor.
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ART 3050 - Intermediate Graphic Communication: Layout And Publication Design
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ART 3055: Graphic Communication: Corporate Design
4.00 Credits
CUNY Bernard M Baruch College
4 hours; 3 credits This course provides a comprehensive overview of corporate visual communication. Students develop symbols, logos, and their applications: a corporate identity is created. Through research and assignments, students gain expertise in analyzing corporate needs and creating solutions for clients. Historical precedents in the field and contemporary identity programs of both corporate and nonprofit organizations are studied. Prerequisite: ART 2050 or permission of the instructor.
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ART 3055 - Graphic Communication: Corporate Design
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ART 3056: Typography: History And Application
3.00 Credits
CUNY Bernard M Baruch College
3 hours; 3 credits This course studies the origins and usage of contemporary typography through lectures and creative assignments in word/image studies. The history of type is reviewed, with emphasis on important period styles, such as Dada, De Stijl, and the Bauhaus, as well as their theoretical context and relation to fine art. Macintosh computers are used. Prerequisites: ENG 2100 and ART 2050.
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ART 3056 - Typography: History And Application
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ART 3057: Principles of Internet Design
3.00 Credits
CUNY Bernard M Baruch College
3 hours; 3 credits This course explores principles and methods of designing for the Internet, from content creation through production. The historical development of the Internet and web design, contemporary practices, theoretical issues, and the relationship between web design and other forms of graphic communication will be addressed in the course. Aesthetic and technical issues will be investigated via lectures, demonstrations, readings, and assignments. Prerequisite: ART 2050 or 2056 or departmental permission.
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ART 3057 - Principles of Internet Design
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ART 3058: Graphic Communication: Print Production
4.00 Credits
CUNY Bernard M Baruch College
4 hours; 3 credits This course examines current standards and practices in print production for graphic communication. Through the emphasis on design as a problem-solving discipline, students will research and explore the various techniques needed to realize their creative concepts and prepare them for printing in a cost-efficient manner. New developments in computeraided design will be emphasized. Students will develop portfolio pieces. Prerequisite: ART 2050 or permission of the instructor.
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ART 3058 - Graphic Communication: Print Production
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ART 3059: Designing With Computer Animation
3.00 Credits
CUNY Bernard M Baruch College
3 hours; 3 credits This studio course combines different art technologies to allow for more advanced forms of computer graphics. Stand-alone animations and animations for use on the Internet incorporate digitally manipulated images, type, sound, special effects, and behaviors. Design topics include the use of color, page layout, electronic imagery, motion paths, rhythm, and tempo. Prerequisite: ART 2050 or 3057 or departmental permission.
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ART 3059 - Designing With Computer Animation
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ART 3060: Intermediate Photography
4.00 Credits
CUNY Bernard M Baruch College
4 hours; 3 credits This is an intermediate course in photography emphasizing the importance of selectivity in presenting a coherent visual statement. The aesthetics, history, and development of the medium are included. Students must provide their own 35mm cameras. Prerequisite: ART 2060.
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ART 3060 - Intermediate Photography
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ART 3061: Introduction to Digital Photography
3.00 Credits
CUNY Bernard M Baruch College
3 hours; 3 credits This course introduces the student to digital photography and the creative, ethical, and legal issues regarding manipulated images. Working with Macintosh computers and auxiliary peripherals, students work with digital or digitized analog images, including their own black-and-white and color photographs. They learn to manipulate those images and other digital imagery from various sources, including the Internet and CD-ROM, using the digital techniques of the dominant software application in the field. Students must provide their own digital or 35mm cameras. "Pointand- shoot" cameras are not acceptable.
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ART 3061 - Introduction to Digital Photography
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ART 3064: Photojournalism
4.00 Credits
CUNY Bernard M Baruch College
4 hours; 3 credits Students combine skills learned in photography and journalism courses to complete several short photojournalistic essays/ assignments as well as a larger final essay. Areas of study include visual imagery, theories, techniques, and the history of the subject. Students must provide their own 35mm cameras. (This is the same course as ENG 3064. Students will receive credit for ART 3064 or ENG 3064, not both.) Prerequisites: ART 2060 and ENG 2550, or permission of the instructor.
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ART 3064 - Photojournalism
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ART 3205: Greek And Roman Art
3.00 Credits
CUNY Bernard M Baruch College
3 hours; 3 credits This course examines the visual arts of ancient Greek and Roman civilizations in cultural context, including interactions with adjacent cultures in West Asia, North Africa, and parts of Europe. Prerequisites: ART 1011 or 1012 and ENG 2100 or permission of the instructor.
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ART 3205 - Greek And Roman Art
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