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  • BU 2103: Basic Business Statistics

    3.00 Credits
    East Central College

    (3.0 hours) An introductory course dealing with the methods of collecting, organizing, presenting, and analyzing data related to business. The course deals with measures of central tendency and dispersion, elementary probability and probability distributions, statistical estimation and hypothesis testing, and linear correlation. Prerequisite: A grade of "C" or better in MT 1403 College Algebra,or score into a math course higher than a math course with a course number higher than MT 1500 or consent of instructor.
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  • BU 2123: Basic Investments

    3.00 Credits
    East Central College

    (3.0 hours) This course is an introduction to investment securities. The course will provide general knowledge of the securities markets and basic investment analysis. Prerequisite: None
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  • BU 2133: Inventory & Production Control

    3.00 Credits
    East Central College

    (3.0 hours) This course is an application of management planning and control techniques related to the production process. Upon completion of this course, students will be able to apply important concepts and implement procedures for master planning, capacity planning, inventory management and control, and scheduling, and control of operations. A simulation using MAPICS software will be used to provide practical experience in these topics. Prerequisite: None
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  • BU 2143: Small Business Management

    3.00 Credits
    East Central College

    (3.0 hours) This course is designed for those who may want to start and operate their own business, as well as those who are already business owners, but with to strengthen their entrepreneurial and management skills through development of a small business plan. Upon completion of this course, students should be able to evaluate the opportunities and risks involved in the small business; apply the techniques involved in starting a new venture including the legal aspects and development of a business plan; and explain the techniques and principles of planning, organizing, directing, and controlling the operating venture. Prerequisite: None
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  • BU 2153: Group Dynamics

    3.00 Credits
    East Central College

    (3.0 hours) This course is a study of interactions in small groups. The study includes interpersonal sensitivity, communication, decision making, development of group structure and norms, and will explore their importance in the business organization. Prerequisite: None
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  • BU 2163: Consumer Behavior

    3.00 Credits
    East Central College

    (3.0 hours) A course designed to provide the student with an understanding of consumer research and consumer decision making. Demographics, psychographics, and other determinants are examined, as well as consumer knowledge, culture, attitudes and beliefs. This knowledge helps businesses more effectively target markets and meet consumer needs. Prerequisite: None
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  • BU 2173: Supervision

    3.00 Credits
    East Central College

    (3.0 hours) This course is designed to provide the student with leadership and management skills to function as a supervisor in a variety of today's organizations. Motivation, positive reinforcement, coaching and preventive business law will be covered to provide the student with confi dence and skills needed to lead people under their supervision. Prerequisite: None
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  • BU 2183: E-Marketing

    3.00 Credits
    East Central College

    (3.0 hours) This course is an overview in the methods businesses and organizations use e-commerce to present, network, sell, conduct consumer research, and interact with customers to increase results. Enhancements in product, price, place, and promotion will provide a framework for students to develop a project, or further study in an area of their choice. Prerequisite: None
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  • BU 2203: Market Research

    3.00 Credits
    East Central College

    (3.0 hours) Upon completion of this course, students should understand the role of marketing research, the stages of the research process, research degrees for collecting primary data, measurement, concepts, sampling and fi eldwork, and data analysis and interpretation. Students will conduct a marketing research project utilizing a computerized database. The emphasis of the course will be equally on (1) research techniques and technical skills involving research design, quantitative analytical methods, and software and (2) marketing analysis--with emphasis on cases, practical applications, and decision making in real world marketing contexts. Each student in a team format will conduct a research project. The research project will require a hands-on-application of the principles and methods covered in the course. Corequisites: BU 1013, BT 2013. Prerequisite: None.
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  • BU 2213: Program Capstone-Business

    3.00 Credits
    East Central College

    (3.0 hours) The business capstone course will assess the student's success in the study of the body of course work in the program. Students will demonstrate their knowledge of and application of the program's goals and competencies. In the course students will focus on business strategies, ethics, and problem solving. Students will be required to produce a portfolio and participate in required exit testing. Career management guidance will be included. Prerequisite: BU 1053, BU 1013, AC 1003, and EC 2103 or EC 2203
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