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  • 3.00 Credits

    This course introduces students to four essential business communication skills: public speaking, working in teams, writing, and communication technology. In classes that emphasize group projects, students will learn to use PowerPoint to create business presentations. Writing assignments include resumes, cover letters, business letters, policies, and a research report using the MLA format. Preparing for job interviews, delivering persuasive messages, and the ethical dimensions of business communication are also discussed. Prerequisite: MGT120 or permission of instructor. 3 credits.
  • 3.00 Credits

    This course is designed to introduce participants to the essential planning, coordination and review processes related to effective project management and coordination. Class emphasis is on teamwork, use of appropriate planning techniques and related software packages. Participants utilize research, budgetary, written and oral communication and presentation skills to develop the planning and coordination capabilities needed for successful planning, project development and marketing. The course stresses attention to detail, the constraints imposed by time, multiple tasking/coordination, importance of valid information and personal accountability for outcomes. Prerequisites: ACC102 and three ISM credits or permission of instructor. 3 credits.
  • 3.00 Credits

    This course introduces the students to the U.S. health care system and the process by which health care is delivered. It includes a comprehensive overview of the health care industry and the changing roles of the components of the system of health care. It also addresses the technical, political, social, and economic forces responsible for these changes. 3 credits.
  • 3.00 Credits

    This is an introductory course which explores key marketing concepts and potential career paths in marketing. Topics include selecting and evaluating target markets, product mix, pricing strategies, distribution channels, and communications. Through this study, students are better able to recognize the many ways in which organizations create, deliver, and communicate value to consumers. 3 credits.
  • 3.00 Credits

    This course is designed to provide the student with the information needed to make informed decisions on human resource utilization within the organization. The course examines equal opportunity, recruiting, selection, developing and utilizing human resources, performance appraisal, motivation, discipline, workplace safety, and union-management relationships. Human resource problems are presented in case study formats and require in-depth research and analysis. Prerequisite: MGT120 or permission of instructor. 3 credits.
  • 3.00 Credits

    This course is designed to explore the influence of personal ethics and social values on the decision-making process of business decision-makers. Course participants develop and use an ethical matrix based on concepts inherent in ethical frameworks based on justice, rights, duty, utility and normative ethics to evaluate the consequences of business decisions on a variety of stakeholders. The interaction between the parties to the U.S. Constitution and the pattern of attempts to curb the unethical actions of business through legal constraints is examined in depth. Emphasis is placed on research, case study analysis, critical thinking and the strengthening of individual accountability and responsibility for maintaining ethical standards based on justice, respect for the rights of others and honesty in the emerging global business environment. Prerequisite: MGT212 or permission of instructor. 3 credits.
  • 3.00 Credits

    This course provides a comprehensive study of behavioral models and concepts to help understand, evaluate, and predict consumer behavior in terms of marketing implications. This course emphasizes the processes that influence the acquisition, consumption, and disposal of goods and services. Determinants of consumer behavior are studied to recognize how a variety of multicultural and interdisciplinary forces affect decision-making in a dynamic marketing environment. Prerequisite: MGT280. 3 credits.
  • 3.00 Credits

    As part of this course, the students will be exposed to all aspects of starting and operating a business using the Internet. The concept of starting a business online will be fully explored and the students will learn through example by evaluating current, successful online businesses. The course will detail: developing an "Internet" businessplan and exploring the key components needed to get started; product development (product-based, service-based, information-based products); market identification; Web site and corporate identity including image, logo, slogan, automating the online business process; accepting payment; fulfillment; running an internet newsletter (the KEY to online business success). In addition, the students will be introduced to Internet marketing and shown how to present their products to anxious buyers. Hands-on laboratory projects will reinforce concepts presented in class. Prerequisites: MGT280. 3 credits.
  • 3.00 Credits

    This course studies contemporary issues in individual financial planning. Topics include: credit management, investment and tax strategies, insurance planning, retirement and estate planning, and other techniques useful to maximize benefits generated from net worth and cash flow. 3 credits.
  • 3.00 Credits

    This course shows how the principles of financial management can be used to help optimize the value of a firm. The course focuses on how financial markets operate and how security prices are determined within these markets. It gives students a basic appreciation of how financial management can affect the value of the firm. The problems of corporate finance and cash management are examined. Prerequisites: ACC101, ECN101, MTH130 (or MTH191),and STA201. 3 credits.
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