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Course Criteria
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3.00 Credits
Introduction to and evaluation of the various types of investments in terms of their risks and potential returns. The functions of the stock market and its behavior are examined. Prerequisites: BUA101/102, or BUA 211. CR. 3
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3.00 Credits
A capstone course designed to integrate the course work in the business administration associate's degree management option. Special emphasis will be placed on small business management principles. Students will research and write a business plan tailored to their interests. This course qualifies as a small business elective. Prerequisites: ENG101, BUA223, 251, and 263. CR. 3
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3.00 Credits
(This course is cross listed with POS260.) An examination of the complex relationship between business and government in the United States, with particular attention to (a) the historical development of that relationship, and (b) the most prominent regulatory controversies of recent years. Topics include consumer and employee protection, antitrust, corporate governance and environmental issues. Prerequisite: sophomore standing, POS101 or equivalent recommended. CR. 3
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3.00 Credits
This course is an introduction to the principles of marketing. Strategy and planning considerations are covered. Emphasis is on buyer behavior, the employment of the marketing mix to successfully reach that buyer, and the environment of marketing. Attention is paid to the goods, service, and not-for-profit sectors. Care is taken to address both similarities and differences among the sectors. This course makes use of numerous illustrations and examples. Prerequisite: PSY100. It is recommended that ENG101 be taken prior to or concurrently with this course. CR. 3
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3.00 Credits
Presents an overview of the historical roots of advertising in its present legal and ethical environment; its role in the marketing function; media planning and technical considerations in use of print, broadcast and other media; creation and testing of copy layout; and application of above to various types of campaigns. Consumer campaigns, retail, industrial, corporate, political, social and cause advertising are touched upon. Prerequisite: BUA263. CR. 3
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3.00 Credits
(This course is cross listed with CIS270.) This course emphasizes the use of information technology in managing organizations. Topics include fundamentals of MIS, decision theory, problem solving, information systems development from the manager's perspective, MIS applications, competitive uses of information technology, information resource management, and electronic commerce. The management case approach will be used to analyze MIS situations. Prerequisites: CIS100 or CIS101 or CIS135, and BUA/JUS/POS223, or permission of instructor. CR. 3
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3.00 Credits
This course will acquaint students with tax laws with an emphasis on income tax strategies related to individuals and small businesses. Topics include the theory of taxation, types of taxation, filing requirements, gross income, exclusions, deductions, exemptions, tax credits, and tax planning. Comparisons between individuals, partnerships, and corporations will be made. Prerequisite: BUA101 or permission of instructor. CR. 3
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3.00 Credits
This course incorporates academic components to broaden the skills that are essential for customer service. It also provides the opportunity for students to explore major issues in the field of telecommunications and how to incorporate telecommunications in designing customer service systems. CR. 3
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3.00 Credits
(Topic would be indicated.) An intensive study of the thoughts of great business people or of some of the business trends ideas or problems. The course can cover areas not normally explored in other business courses. For students in associate degree programs. CR. 3
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3.00 Credits
A work experience that integrates classroom theory with practical experience in a job directly related to the student's academic program. The preplanned work experience may be suitable paid and/or volunteer work. Both academic and work supervision will be provided. Prerequisite: 30 hours credit and program faculty approval. CR. 3-9
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