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COM 468: Public Relations Campaigns
3.00 Credits
Eastern Connecticut State University
Public Relations Campaigns Pre-requisities: COM 360, COM 361, COM 364 This course prepares students for the real world of public relations. Students explore and develop a variety of types of public relations campaigns. They learn to plan, implement, and manage special events incorporating public relations process including research, organization, programming, and evaluation. Students focus on developing public relations strategies and the evaluation of campaign outcomes. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture School of Educ & Prof Studies College Communication Department
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COM 468 - Public Relations Campaigns
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COM 476: Advertising & Media Planning
3.00 Credits
Eastern Connecticut State University
Advertising Media Planning Prerequisite: COM 270 This course prepares students for the important task of selecting and buying media for advertising purposes. Students learn various methods and criteria for media selection, and budget matters. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture School of Educ & Prof Studies College Communication Department
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COM 476 - Advertising & Media Planning
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COM 478: Advertising Campaigns
3.00 Credits
Eastern Connecticut State University
Advertising Campaigns Prerequisites: COM 370, COM 372, COM 373, COM 476 This serves as the capstone class for the integrated marketing communications track. Students learn real-life skills that are needed to design, implement and manage advertising campaigns for selected local business clients around campus. 3.000 Credit Hours 3.000 Lecture hours Levels: Undergraduate Schedule Types: Lecture School of Educ & Prof Studies College Communication Department
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COM 478 - Advertising Campaigns
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COM 480: Independent Study
1.00 - 9.00 Credits
Eastern Connecticut State University
Independent Study 1.000 TO 9.000 Credit Hours 1.000 TO 9.000 Other hours Levels: Undergraduate Schedule Types: Independent Study School of Educ & Prof Studies College Communication Department
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COM 480 - Independent Study
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COM 490: Internship
1.00 - 6.00 Credits
Eastern Connecticut State University
Internship 1.000 TO 6.000 Credit Hours 2.000 TO 12.000 Other hours Levels: Undergraduate Schedule Types: Internship School of Educ & Prof Studies College Communication Department
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COM 490 - Internship
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COM 491: Internship
6.00 Credits
Eastern Connecticut State University
Internship 6.000 Credit Hours 12.000 Other hours Levels: Undergraduate Schedule Types: Internship School of Educ & Prof Studies College Communication Department COM 4XX - Communication Elective Communication Elective Prerequisite: Transfer Credit Evaluation Only 0.500 TO 6.000 Credit Hours Levels: Undergraduate Schedule Types: Lecture School of Educ & Prof Studies College
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COM 491 - Internship
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COM 512: Organizational Presentations
3.00 Credits
Eastern Connecticut State University
Organizational Presentations Prerequisite: None A course in the theory and application of advanced individual and group presentation techniques. The course is designed to provide experience in the computer graphics needed to enhance management presentations. 3.000 Credit Hours 3.000 Lecture hours Levels: Graduate Schedule Types: Lecture School of Educ & Prof Studies College Communication Department
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COM 512 - Organizational Presentations
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COM 530: Organizational Communication
3.00 Credits
Eastern Connecticut State University
Organizational Communication Prerequisite: None This course emphasizes the acquisition of organizational communication skills through the application of theoretical concepts in authentic organizational contexts. The course utilizes both the applied body of knowledge developed by organizational communicators (what strategies are effective in actual organizations) and the theoretical underpinnings of the field (why those strategies work). 3.000 Credit Hours 3.000 Lecture hours Levels: Graduate Schedule Types: Lecture School of Educ & Prof Studies College Communication Department
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COM 530 - Organizational Communication
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COM 550: Video In Ed:Media Convergence
3.00 Credits
Eastern Connecticut State University
Video In Educ: Media Convergence Experiences In Education Prerequisites: None This course has three basic components to it: (1) An overview of the theoretical foundations of distance education and the technologies involved in the delivery of educational material, expecially television and streaming video; (2) An introduction to basic concepts of aesthetic and technical principles of television production in order to understand their role in the construction of effective educational content; and (3) A critical analysis of the various edcuational television formats and a review of educational television (video) as implmented by different institutions across the nation and the way in which technological convergence has become an added value to his educational delivery system. 3.000 Credit Hours 3.000 Lecture hours Levels: Graduate Schedule Types: Lecture, Online School of Educ & Prof Studies College Communication Department
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COM 550 - Video In Ed:Media Convergence
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COM 596: Independent Study
1.00 - 3.00 Credits
Eastern Connecticut State University
Independent Study 1.000 TO 3.000 Credit Hours 1.000 TO 3.000 Other hours Levels: Graduate Schedule Types: Independent Study School of Educ & Prof Studies College Communication Department COM 5XX - Communication Elective Communication Elective Prerequisite: Transfer Credit Evaluation Only 0.500 TO 6.000 Credit Hours Levels: Graduate Schedule Types: Lecture School of Educ & Prof Studies College
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COM 596 - Independent Study
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