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MKT 469: International Marketing. ;II
3.00 Credits
Morehead State University
Prerequisite: MKT 304. The role of the United States in the competitive arena of world trade. Preparing students to operate and compete globally; how to find new markets to replace saturated markets, how to determine which products international customers want, how to customize products for these demands, how to best reach these customers, what pricing strategies are most appropriate, what distribution channels are adequate, and how to overcome barriers that hinder implementation of marketing programs. Crosslisted with IST 469.
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MKT 469 - International Marketing. ;II
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MKT 476: Special Problems in Marketing. ;I,II,III
1.00 - 3.00 Credits
Morehead State University
Prerequisites: senior standing and consent of department chair. Self-directed independent study on a specific problem, based on written proposal and justification submitted by student prior to registration. Each request will be considered on its own merit in relation to the special needs, interest, and abilities of the student.
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MKT 476 - Special Problems in Marketing. ;I,II,III
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MKT 499: Selected Workshop Topics. ;on demand
1.00 - 4.00 Credits
Morehead State University
Workshops on various marketing subjects will be presented periodically to supplement the basic course offerings in marketing. Credit toward degree programs must be approved by the student's advisor.
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MKT 499 - Selected Workshop Topics. ;on demand
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MNGT 199: Selected Workshop Topics. ;on demand
1.00 - 4.00 Credits
Morehead State University
Workshops on various management subjects will be presented periodically to supplement the basic course offerings in management. Credit toward degree programs must be approved by the student's advisor.
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MNGT 199 - Selected Workshop Topics. ;on demand
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MNGT 300: Quantitative Methods in Business and Economics. ;I,II
3.00 Credits
Morehead State University
Prerequisites: ECON 202, MATH 152, 354, or equivalent. Application of mathematical and statistical techniques to business, the market systems, and the study of economic and finance. Crosslisted with ECON 300.
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MNGT 300 - Quantitative Methods in Business and Economics. ;I,II
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MNGT 306: Production and Quality Management. ;II
3.00 Credits
Morehead State University
Prerequisites: MATH 152 and 354, MNGT 301. How Total Quality Management affects operations in manufacturing and service firms. Qualitative and quantitative means for evaluating alternatives for improving customer satisfaction by improving quality, speed and flexibility or by reducing waste are described and illustrated. Statistical quality control, lean production, just-intime inventory and production procedures, facilities location, and equipment layout are concepts usually addressed using spreadsheet software, a real world approach that facilitates student understanding and problem-solving.
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MNGT 306 - Production and Quality Management. ;II
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MNGT 310: Small Business Organization. ;II
3.00 Credits
Morehead State University
Aspects of management that are unique to small firms; economic and social environment in which small firms function; student practice in making decisions on problems facing managers of small businesses.
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MNGT 310 - Small Business Organization. ;II
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MNGT 311: Human Resource Management. ;I
3.00 Credits
Morehead State University
Prerequisite: MNGT 301. Personnel management principles, job requirements; selection techniques; testing programs; facilitation of employee adjustment; wage and salary administration; legal aspects of labor relations; financial incentives.
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MNGT 311 - Human Resource Management. ;I
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MNGT 339: Cooperative Education III. ;on demand
1.00 - 8.00 Credits
Morehead State University
Work experience with an in-depth exposure representative of the student's academic level and experience analogous to a junior level status. Maximum of three hours of cooperative education credit (MNGT 339/439) available for option credit.
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MNGT 339 - Cooperative Education III. ;on demand
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MNGT 357: Business Information and Industry Analysis. ;I
3.00 Credits
Morehead State University
Prerequisite: MNGT 301. Purpose is to assist management students in understanding the range of business information, alternative sources for information in industry and component sectors of industry.
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MNGT 357 - Business Information and Industry Analysis. ;I
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