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Course Criteria
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4.00 Credits
Prerequisites: Graduate standing or permission of the instructor. Electronic commerce includes not only selling/buying online but also much broader activities, such as organizational internal process supports, electronic collaboration among partners, distance learning and virtual communities. This course explores how the landscape of e-commerce is changing and evolving. It covers the important topics of e-commerce, including selling and marketing online; businesses trading and collaborating with other businesses; internal business process supports; legal, ethical and tax issues; web security; and e-commerce infrastructure. The course balances the strategic and technological aspects of successful e-commerce with real-world business cases. This course also introduces the latest technological developments, which will significantly impact the current and future e-commerce, such as wireless technology, radio frequency identification (RFID), global data synchronization network (GDSN) and EPC global network.
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4.00 Credits
Prerequisites: Admission to the MBA program and completion of the MBA foundation, or permission of the MBA director. This course analyzes the concepts and techniques underlying the development and control of information systems within the firm. It covers the impact of emergent information technologies on strategic planning and emphasizes computer-based management information systems.
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4.00 Credits
Prerequisite: Admission to the MBA program and completion of the MBA foundation, or permission of the MBA director. This course is designed to assist students in assessing their personal interests in entrepreneurship and as part of that assessment, the course will include learning from the life and times of entrepreneurs, both historical and present. The student will be expected to develop a biosketch of their chosen entrepreneur and share that information with the class. (Cross-listed with PADM 571)
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2.00 Credits
Prerequisites: Admission to the MBA program and completion of the MBA foundation, or permission of the MBA director. This course is designed to provide the student a rigorous experience in developing the key portions of a business plan, whether for a small business or an entrepreneurial start-up or early-stage business. The course work includes the environmental, marketing and financial portions of a business plan. The students will be expected to individually develop the three portions of the business plan as their class assignment. Prerequisites include marketing and finance course work or background.
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4.00 Credits
Prerequisites: Admission to the MBA Program and completion of the MBA foundation, or permission of the MBA director. The course objective is to introduce the student to marketing techniques that are or can become quite effective for small and early-stage firms. As small firms have limited resources, leveraged techniques are necessary to maximize program effectiveness. Guerilla marketing techniques as well as large-firm partnerships are possible options. The course will cover strategies and programs. The students will be expected to develop a marketing program for an ongoing firm or their own.
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4.00 Credits
Prerequisites: Admission to the MBA Program and completion of the MBA foundation, or permission of the MBA director. This course is designed to assist students in understanding the stages of new venture development and how financing needs change with each stage. Students will learn to develop a financing plan consistent with the venture's business plan, to make appropriate financing choices and to develop strategies to harvest the business.
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4.00 Credits
Prerequisites: Admission to the MBA program and completion of the MBA foundation, or permission of the MBA director. This course provides the student the opportunity to interact both with senior community professionals who have consulting experience and with firms working within the community that would act as clients for the course's focused programming. Student teams with their advisors will develop a rigorous management audit of a firm, providing reasoned suggestions to client firms as to how to improve their performance. Firms will range from no-tech to high-tech.
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4.00 Credits
Prerequisites: Admission to the MBA program and completion of the MBA foundation, or permission of the MBA director. One of the most difficult tasks of an entrepreneur is tapping all the human potential available when managing the complex needs of a new business. The purpose of this course is to create awareness of the complex nature of human resource management while enabling the student to focus on his or her own strengths to make human resource decisions with confidence. An emphasis is placed on highly relevant and practical concerns of the entrepreneur.
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4.00 Credits
Prerequisites: BADM 573, 574 and 576. This course is designed to provide the student a rigorous experience in not only learning about global entrepreneurship, but also in developing a business plan for either their own existing firm or a start-up opportunity. While not a capstone course it does require the student to utilize previously learned information that can be incorporated in the business plan. Verbal and oral communication, as well as Internet based communication and searching, are of importance in this course.
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4.00 Credits
Prerequisites: Admission to the MBA program and completion of the MBA foundation, or permission of the MBA director. This course provides an overview of the roles of business in the global economic, political, social and other environments in which businesses operate.
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