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Course Criteria
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3.00 Credits
Study of personnel and human resources;conflict resolution techniques; structuring job descriptions and specifications; recruiting and interviewing methods; compensation evaluation; employee and labor relations situations; training and development activities; benefits management; international implementations; HRIS. Fall semester and ADP sessions 1 and 3. 3 credits. Fee.
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3.00 Credits
Study of business combinations; joint ventures and branches; consolidated financial statements; segment reporting; interim statements;financial reporting by multinational companies;bankruptcy and corporate reorganization. Prerequisite: BU202. Fall semester, odd-numbered years, evenings only. 3 credits.
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3.00 Credits
Application of financial and accounting information. Topics include ratio analysis, financial projections, working capital management, capital budgeting, cost of capital, capital structure, planning and management, and dividend policy. Prerequisite: BU203. Spring semester, odd-numbered years, evenings. 3 credits.
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3.00 Credits
Analysis of financial problems in the life cycle of the corporation, cash budgets, financing fixed and working capital requirements, capital budgeting, cost of capital, ratio analysis, and dividend policy. Prerequisite: BU204. Spring semester, evennumbered years. 3 credits.
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3.00 Credits
Global marketing management analysis, sources of information, decision-making. Emphasis on learning and adapting to cultural areas and issues. International marketing functions: product, including development strategies; distribution considerations; promotion, including advertising activities; pricing concerns. Spring semester, even-numbered years. Juniors or seniors only. Satisfies the Non-Western Cultures requirement of the Liberal Arts Core. 3 credits. Fee.
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3.00 Credits
Practical advanced exposure to problems and situations within marketing management. Includes coverage of the key marketing functions. Case material, hands-on experience, and simulation supplement the lecture and discussion format. Marketing on the Internet and high-tech application are expanded. Ethical considerations. Prerequisite: BU220. Spring semester, even-numbered years, and ADP session 3. 3 credits. Fee.
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3.00 Credits
Study and practice of the basics of personal selling, preselling activities, the selling process, responsibilities, and special types of selling. Exercises and videotaping utilized to augment an understanding of partnership relationships. Spring semester, even-numbered years, and ADP session 2. 3 credits.
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3.00 Credits
An intensive analysis of contract, utilizing the case method of study. The study of agency and partnership, with emphasis on the essential contractual nature of these fields. Fall semester and ADP session 2. 3 credits.
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3.00 Credits
A continuation BU340, with emphasis on the case method of study. Administrative law, securities and corporate takeover, bankruptcy, antitrust, and regulations for different business entities discussed. Prerequisite: BU340. Spring semester, evennumbered years. 3 credits.
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3.00 Credits
History and development of management labor relations. Special emphasis on the legal environment in which labor relations and employment issues exist. Prerequisite: BU340 or permission of instructor. Fall semester, evenings only. 3 credits.
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