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Course Criteria
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3.00 Credits
This course deals with issues of fairness and propriety in the various media. It examines the need for truthfulness and impartiality in reporting. It studies law articles and legal cases, writings of media critics, and writings of philosophers. See PHIL 256. Offered Spring semester.
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3.00 Credits
This advanced journalism course on information gathering, researching, interviewing and reporting, emphasizes the art of feature writing. Students will craft stories that employ each of these tools and explore different ways that they can be communicated. Various genres of newspaper specialty writing will be pursued. Class conducted in computer lab. Portfolio is part of course requirement. Prerequisite: COMM 230.
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3.00 Credits
Focuses on the techniques of writing in-depth articles for mass circulation and for specialized magazines. The course aims to develop writing nonfiction articles for publication in consumer, trade, specialty, religious, and general-interest publications. Portfolio is part of course requirement.
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3.00 Credits
Analysis of marketing as a “total system” of business action. Topics includeidentification of the target market to management of the marketing mix: product, price, promotion, and distribution. Consumer motivation, marketing research, and advertising techniques are also considered. Prerequisite: ECON 103. ECON 202 is recommended but not required for Communications majors. (Course requirement for students matriculated in program prior to Summer Session I, 2007.) New requirement pending approval.
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3.00 Credits
This is a foundational course that focuses on editing skills with an emphasis on print and online media. Students learn to edit for fairness, accuracy and inclusiveness. Style, language, grammar, and conciseness are emphasized. The course explores editing as an art and science and trains students to see the editor's role in considering ethics in the printed word and in photographs. Class conducted in computer lab. Portfolio is part of course requirement.
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3.00 Credits
A course devoted to the development of advanced writing skills relevant to business and professional activities. Writing assignments emphasize practical techniques of organization, style, and the effective use of factual and statistical data in written presentations.
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3.00 Credits
Introductory concepts and applications of computer graphics and image manipulation using freehand drawings, scanned images, and digital photography. Basic technical principles using PhotoShop, Illustrator, and Paint programs. Lab fee required. Prerequisite: COMM 223. See ARTS 317. Offered Spring semester.
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3.00 Credits
A skills course in basic video field production. Through hands-on exercises, students learn shooting techniques, composition, storyboarding, and digital nonlinear editing. The course culminates in students producing short portfolio video projects.
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3.00 Credits
This skills course provides a conceptual foundation and hands-on experience in Digital Photography. Overview of historic and artistic approaches, along with instruction in image acquisition, composition, image processing, and presentation. Students complete photographic assignments and present portfolios.
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3.00 Credits
Designed to offer an extensive study opportunity in an area of specialization not covered in great depth by existing courses. Special topics may be taken as elective courses where applicable. Offered as needed.
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