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MG 8733: Corporate Entrepreneurship
3.00 Credits
Polytechnic Institute of New York University
Although large firms require professional management, to innovate, large corporations also often must practice entrepreneurship. This course focuses on how large corporations nurture and sustain entrepreneurship and on how entrepreneurship is an integral part of a successful large firm's strategy and structure today. Among the topics discussed in this course are forms of internal entrepreneurship, corporate venture capital, and the obtaining of entrepreneurial capabilities via acquisition.
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MG 8733 - Corporate Entrepreneurship
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MG 8741: Introduction to Entrepreneurial Marketing and Sales
3.00 Credits
Polytechnic Institute of New York University
1.5:0:0:1.5 This course provides an introduction to critical marketing and sales challenges facing entrepreneurial firms. An underlying theme of this course is that successful innovative enterprises must possess deep familiarity of relevant markets and must be effective in cultivating and reaching such markets. Topics discussed in this course include market identification, segmentation, sales, overall market planning, niche and viral marketing and customers as sources of innovative ideas. Prerequisite: Adviser's approval.
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MG 8741 - Introduction to Entrepreneurial Marketing and Sales
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MG 8743: Entrepreneurial Marketing and Sales
3.00 Credits
Polytechnic Institute of New York University
This course focuses on critical marketing and sales challenges facing entrepreneurial firms. An underlying theme of this course is that successful innovative enterprises must possess deep familiarity of relevant markets and must be effective in cultivating and reaching such markets. Topics discussed in this course include market identification, segmentation, sales, overall market planning, niche and viral marketing, and customers as sources of innovative ideas.
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MG 8743 - Entrepreneurial Marketing and Sales
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MG 8763: Knowledge Management
3.00 Credits
Polytechnic Institute of New York University
Knowledge workers, who are primarily in professional and technical occupations, increasingly become an important segment of the labor force in the US. The success of innovative organizations today is often a result of the knowledge and skills applied by their professional and technical employees. Effective management of such a work force has become one of the most critical problems faced by organizations in both the private and public sectors. Reflecting this, the course addresses issues relating to the creation, sharing, and application of knowledge in organizations. In the course, we examine knowledge management from various perspectives, focusing primarily on the organizational, managerial, and technological perspectives.
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MG 8763 - Knowledge Management
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MG 9203: Seminar in Managing Knowledge-Workers in Innovative Organizations
3.00 Credits
Polytechnic Institute of New York University
Knowledge workers, who are primarily in professional and technical occupations, have come to represent the most important segment of the labor force in the United States. The success of innovative organizations today is largely a result of the knowledge and skills applied by their professional and technical employees. The effective management of such a work force has become one of the most critical problems faced by innovative organizations in both the private and public sectors. This seminar closely examines theory and research as well as various management techniques that can improve the utilization and development of knowledge workers in innovative organizations. Prerequisite: doctoral standing or instructor's permission. Co-Requisite: none.
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MG 9203 - Seminar in Managing Knowledge-Workers in Innovative Organizations
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MG 9213: Seminar in Information Systems Management
3.00 Credits
Polytechnic Institute of New York University
This course provides PhD-TM students and other related fields with a perspective on modern information systems methodologies, technologies and practices. State-of-the-art research on frameworks for analysis, design and implementation of various types of information systems is presented. Economic and strategic issues related to information technology are presented, with emphasis on research in organizational, inter-organizational and strategic settings. The course follows a seminar format; paper-based and Web-based assigned readings are assigned, and student contribution during class sessions (both as participant and, for one class, as moderator.) is expected. Prerequisite: doctoral standing or instructor's permission. Co- Requisite: none.
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MG 9213 - Seminar in Information Systems Management
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MG 9223: Seminar in Business Process Innovation
3.00 Credits
Polytechnic Institute of New York University
This Doctoral seminar explores dimensions and issues pertaining to the technologybusiness process interface that are critical to superior performance in today's modern networked corporations. We discuss how technology has impacted everything from common business tasks to complex and global supply chain integration. Qualitative and quantitative aspects in these areas will be addressed. Articles pertaining to leadingedge research and management thought will be discussed in class. The underlying objective is to expose the student to the rich and emergent literature in modern supply chain management, technology integration, and business model evolution. Major themes addressed by this seminar include technology integration, product and process innovation, marketing, logistics, operations, IT, and channel management issues in supply chains across various industries. There will be a strong emphasis on understanding the role of technology in the supply chain, and its relation to business processes and innovation. Prerequisite: doctoral standing or instructor's permission. Co-Requisite: none.
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MG 9223 - Seminar in Business Process Innovation
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MG 9233: Seminar in Managing Technological Change and Innovation
3.00 Credits
Polytechnic Institute of New York University
The objectives of this seminar are to familiarize you with the key viewpoints in the literature on technological innovation. The readings are selected to highlight the most important contributions to the literature by past and current academics. A critical analysis and review of this body of literature will set the stage for future research work in this important area of management. Prerequisite: doctoral standing or instructor's permission. Co-Requisite: none.
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MG 9233 - Seminar in Managing Technological Change and Innovation
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MG 9243: Technology Management and Policy
3.00 Credits
Polytechnic Institute of New York University
This course focuses on the research related to macro-environment influencing and relevant to technology decision making, strategy and innovation in firms, government agencies, non-profit institutions and other organizations. Primary concerns include: introducing effective approaches for analyzing and evaluating societal-wide factors that influence innovation; assessing various attempts and policies for stimulating innovation in a city, region, nation or on a global basis; exploring the role of technology and innovation in diverse managerial, economic, and social contexts (e.g. advanced economies, rapidly emerging economies, and Third World economies); the relationship between business-government and NGOs in promoting and sustaining innovation; the impact of global rivalry and global cooperation in the technology and innovation arena; and the place of technology and innovation in the post-Cold War era and in the early Twenty-First century. Prerequisite: doctoral standing or instructor's permission. Co-Requisite: none.
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MG 9243 - Technology Management and Policy
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MG 9253: Technology Strategy,Structure,and Decision Making
3.00 Credits
Polytechnic Institute of New York University
This course explores the most important and relevant theories and concepts related to technology strategy, structure, and decision making. The emphasis is on understanding the useful application of such ideas for modern technology management and for the design of effective scholarly research that deals with the strategic, structural, and decisionmaking aspects of innovation and technology management. Prerequisite: doctoral standing or instructor's permission. Co-Requisite: none.
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MG 9253 - Technology Strategy,Structure,and Decision Making
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