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  • BUAD 337: Behavior in Organizations

    3.00 Credits
    Saint Norbert College

    This behavioral course focuses on the micro-level of group behavior as a management concern. Topics include motivation of individuals and groups, group dynamics, leadership and influence processes, the exercise of social power and authority in groups, formal and informal organization and the social context of decision-making processes. Elements of behavioral theory and research are presented. Prerequisite: BUAD 230 or Instructor's consent.
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  • BUAD 338: Organizational Theory and Practice

    3.00 Credits
    Saint Norbert College

    This course focuses on the macro level of organization as a concern of management and elaborates upon the principles of management and the administrative approach to management. Topics include organizational goals, boundaries, size and structure; and the environmental factors and technological considerations that affect organizations. Bureaucratic, environmental and technological theories of organization; classical line, staff, functional and matrix organizational designs; and contemporary organic concepts are presented. Students learn to analyze the design of organizations and to assess the impact of such designs on the performance of the organizations. Prerequisite: BUAD 230 or Instructor's consent.
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  • BUAD 345: Business Applications Using Systems Analysis and Design

    3.00 Credits
    Saint Norbert College

    This course is designed to help students learn how to effectively manage information technology in business, see how information technology is used to transform businesses and further refine and develop individual computer skills that are associated with the use of information technology in organizations. The main focus will be on using system analysis and design principles and techniques. Prerequisite: BUAD 142 or Computer Science major. Fall semester.
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  • BUAD 350: Corporate Finance

    3.00 Credits
    Saint Norbert College

    As an introductory course in finance, this course acquaints students with the fundamental tools and concepts used in financial decision-making and financial management. In addition to an overview of the financial system, this course covers discounted cash flow analysis, financial ratio analysis, security valuation, risk and return, financial forecasting, capital budgeting, capital structure and other selected topics including international dimensions of finance. Prerequisites: ACCT 201 or 205, BUAD 284 or SSCI 224 or MATH 321 and ECON 102. Fall and Spring semesters.
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  • BUAD 351: Investments

    3.00 Credits
    Saint Norbert College

    This course acquaints students with various types of investments, why individuals invest and how individuals invest. As such, the intent is to provide the fundamental concepts, theories and techniques of investing in financial assets including stocks, bonds, mutual funds and derivatives. The course also introduces students to the area of portfolio management. The global aspect of investing will also be discussed. This course provides the opportunity for students to experience "hands on" investing through managing anonline portfolio of their own. Prerequisite: BUAD 350. Fall semester.
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  • BUAD 352: Financial Institutions and Markets

    3.00 Credits
    Saint Norbert College

    This course will provide a conceptual and practical overview of financial institutions and markets. The student will study the financial management of bank and nonbank financial institutions. Emphasis will be placed on studying the major trends and problems faced by these institutions, both on a national and an international level. Attention will also be given to money and capital markets and to the role and determinants of interest rates. Prerequisite: BUAD 350. Spring semester, odd years.
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  • BUAD 355: Advanced Financial Management

    3.00 Credits
    Saint Norbert College

    An in-depth analysis of the financial manager's decision-making role. Through use of the case method, students are faced with realistic problems that permit them to apply financial theory as well as utilize and enhance the problem-solving skills developed in previous courses. Student groups prepare written case reports and make case presentations. Prerequisite: BUAD 350. Spring semester, even years.
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  • BUAD 371: Sales Management

    3.00 Credits
    Saint Norbert College

    This course provides an integrated application of management and marketing principles to the corporate selling function. Concepts covered include: demand forecasting, production planning, sales quota and territory assignments, consumer behavior, selling techniques and sales force recruitment and supervision. Cases provide an integrative policy orientation to this course. Prerequisite: BUAD 270. Spring semester.
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  • BUAD 372: Marketing Research

    3.00 Credits
    Saint Norbert College

    This course teaches that markets must be studied in their full economic, political, legal, social, cultural and environmental contexts; and that the marketing function requires a mature understanding of these factors. It coordinates two essential aspects of marketing research: the critical role of information in marketing decisions and the process of conducting a formal marketing project. Marketing information sources are discussed with emphasis on their use for evaluating sales potential, assigning sales quotas, estimating selling costs and other marketing activities. Students are required to write an original marketing research report. Prerequisites: BUAD 270 and BUAD 284 or MATH 321. Spring semester.
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  • BUAD 374: Marketing Promotions

    3.00 Credits
    Saint Norbert College

    Marketing communications is an integral part of the marketing mix and must be integrated with the rest of the firm's marketing efforts. Students will learn to integrate and coordinate the firm's many communication channels to deliver a clear, consistent and compelling message about the organization and its offerings. This course examines the communication roles of the various promotional tools at our disposal, allowing students to have a better command of the promotion mix. The focus is on formulating and managing coordinated promotion strategies to build a strong brand identity. Prerequisite: BUAD 270. Fall semester.
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