BUAD 371 - Sales Management

Institution:

Saint Norbert College

Subject:

Description:

This course provides an integrated application of management and marketing principles to the corporate selling function. Concepts covered include: demand forecasting, production planning, sales quota and territory assignments, consumer behavior, selling techniques and sales force recruitment and supervision. Cases provide an integrative policy orientation to this course. Prerequisite: BUAD 270. Spring semester.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.snc.edu

Phone Number:

(920) 337-3181

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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