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Course Criteria
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3.00 Credits
Prerequisite: BUS 1153 or equivalent Development of keyboarding speed and accuracy on microcomputers. Formatting, editing, and proofreading of business documents. A reference manual is used to develop skills in grammar, usage, and style. Machine transcription and composition are included.
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3.00 Credits
Prerequisite: BUS 1112 or consent of the instructor Comprehensive instruction for using microcomputer word processing software. Topics include: editing and formatting a document, track changes, spelling and grammar checking, thesaurus, styles, themes, tables, columns, merging, macros, graphics, and document design principles.
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1.00 Credits
Prerequisite: Keyboarding experience or consent of instructor Word processing introductory course. Topics include: creating, saving, opening, and printing files; character, paragraph, and page formatting; writing tools (spelling and grammar checking, thesaurus, etc.); tables; and introductory work with merging and graphics.
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3.00 Credits
Prerequisite: BUS 1153 or equivalent Study of office principles, procedures, and systems. Topics include executive travel, telephone use, meeting, preparation, mail management, selection of office supplies, priority-setting, ARMA rules for filing, stress and time management, reprographics, and records management.
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3.00 Credits
Students enrolling in this course should have previous computer experience including a basic familiarity with computer functions and applications. This course includes the development and authoring of Web pages. Topics include (X)HTML coding, links, tables, forms, image maps, use of graphics on the Web, style sheets, interactive Web tools, hands-on experience in developing and testing a Web page using Microsoft Expression Web, , publishing pages to a Web server, importing files, an introduction to Web site promotion and search engine optimization, and other topics necessary to design and create a Web page.
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3.00 Credits
Focuses upon making effective work-related decisions at the first-line management level. Problem solving, workplace communication, leadership, team building, quality control, hiring, performance appraisal and an exploration of contemporary supervisory issues are some of the major topics featured in this course.
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4.00 Credits
Prerequisite: BUS 1125 This course focuses on strategic decision-making related to cost analysis and cost management. Topics include cost-volume-profit analysis, activity-based costing and activity-based management, how costs behave, relevant information, pricing cost management, quality, time, theory of constraints, and performance measurement.
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3.00 Credits
The basics of proper money management for personal and family lives. Topics include budgeting, insurance, tax planning, investment, selecting financial advisors, estate planning, consumer credit and current trends in financial services.
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4.00 Credits
Application of basic concepts and strategies to the effective marketing of goods and services. Current global trends and their impact on domestic and worldwide competition are analyzed. Emphasis is placed on the application of a critical-thinking process to the development of a strategic-marketing plan. Topics include basic marketing concepts, competitive analysis, market research, target marketing, and development of customer-based strategies affecting product, price, promotion, and distribution.
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3.00 Credits
This is a survey course in the principles and activities generally grouped as advertising. The course identifies advertising as a marketing activity and includes awareness and analysis of the primary media and techniques used to identify, inform and persuade target populations. Typical institutions and occupational opportunities are also explored, as well as topical social comments appropriate to advertising.
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