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Course Criteria
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3.00 Credits
Supervised hands-on experience on the staff of the Fourth Estate, the campus newspaper. Provides opportunities for developing advanced skills in some facet of newspaper operation: reporting, feature writing, photojournalism, layout, editing, or management. Involves one-on-one work with professor and editor. P: Comm 203, 303 or 253; REC: prior experience on 4th Estate. Course is repeatable for credit. Periodicity: Offered every fall and spring Writing Emphasis: Writing Emphasis 3 units min / 3 units max, Field Experience
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3.00 Credits
This course examines the processes used in connecting advertisers' messages with their target audiences. Through lecture, readings, and two case studies, students prepare and present a comprehensive media plan and a media sales package. Traditional media channels (e.g., newspapers, TV) and new media (e.g. the Internet) are included. P: Comm 309. Periodicity: Offered spring only 3 units min / 3 units max, Lecture
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9.00 Credits
Freedom of the press and broadcast media, problems of gag orders, contempt, privacy, censorship, libel and slander. Overview of copyright law, the Federal Communications Act and other laws affecting communication. P: jr st; REC: 9 cr of comm cses. Periodicity: Offered spring only 3 units min / 3 units max, Lecture
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3.00 Credits
This course provides students with professional preparation for the writing required for a public relations career. Students will learn strategies for creating, delivering, and evaluating several types of P.R. writing: news releases, PSAs, magazine queries, newsletters, backgrounders, among others. P: Comm 282 AND (Comm 203 or Comm 253). REC: Comm 280, 303, 403. Periodicity: Offered spring only 3 units min / 3 units max, Lecture
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3.00 Credits
Scientific and technical writing for professional and lay audiences, including news articles and features, laboratory reports, training and procedure manuals, grant and contract proposals and technical reports. P: Eng Comp 100 or 164 or ACT English score of 25 or higher; and completion of nat sci gen educ req. Writing Emphasis: Writing Emphasis 3 units min / 3 units max, Lecture
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3.00 Credits
Development of advanced-level reporting, interviewing, writing, and editing of investigative stories, in-depth articles, and copy for the new world of online journalism. P: Comm 203; REC: Comm 306 or 353. Periodicity: Offered spring only 3 units min / 3 units max, Lecture
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3.00 Credits
The role of information in society, including interpersonal, mass, and institutional sources, in producing a range of effects on individuals, groups, and society as a whole; critical examination of the changing information environment in legal, economic, political, and social contexts. P: Comm 102 or 200 or Info Sci 210. Periodicity: Offered spring only 3 units min / 3 units max, Lecture
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9.00 Credits
Integration of a variety of theories to promote sensitivity to and understanding of the complexity of human communications; examines the construction of various communication theories, contexts and processes in communication. P: 9 cr in upper level communic cses. Periodicity: Offered spring only Writing Emphasis: Writing Emphasis 3 units min / 3 units max, Lecture
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3.00 Credits
P: min 3.50 all cses req for major and min gpa 3.75 all UL cses req for major. Periodicity: Offered every fall and spring 3 units min / 3 units max, Independent Study
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3.00 Credits
This course examines the strategies and practices of communications and media management in organizations. Students integrate their knowledge of oral, written, and visual communication to solve real-world cases. P: Comm 282; and Comm 200 or 201; REC: Comm 280. Periodicity: Offered spring only 3 units min / 3 units max, Lecture
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