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Mass Communication 400: Special Offerings
1.00 - 3.00 Credits
Northwest Missouri State University
Courses which are offered on only one occasion or variable issue-oriented courses which have the content described in the title. Credit and prerequisites as announced.
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Mass Communication 400 - Special Offerings
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Mass Communication 401: Editorial Writing
3.00 Credits
Northwest Missouri State University
Editorial writing emphasizes writing and critical thinking in the development of institutional and personal editorials for newspapers and other print media. The mission, obligation and history of editorials and the editorial page will be covered, along with correct and effective use of the English language to produce persuasive, argumentative, explanatory and informational editorials. Current issues will serve as springboards for comment. Prerequisite: MC 20-227.
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Mass Communication 401 - Editorial Writing
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Mass Communication 403: Advanced Web Publishing
3.00 Credits
Northwest Missouri State University
Applying web publishing principles of content coordination, navigation and marketability to advanced web publishing projects. Prerequisites: MC 20-243 and 303. (S, alt. years)
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Mass Communication 403 - Advanced Web Publishing
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Mass Communication 409: Media Leadership
3.00 Credits
Northwest Missouri State University
An examination of the organization, operation and policies of media organizations; news evaluation; planning and budgeting; federal legislation; and legal, ethical and censorship concerns from the perspective of the media manager. Prerequisite: Advanced standing. (F, S)
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Mass Communication 409 - Media Leadership
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Mass Communication 412: Comparative Mass Media Systems
3.00 Credits
Northwest Missouri State University
A study of foreign and international mass media systems in terms of structure, financing and content. Topics include the impact of political and cultural institutions on shaping media systems, international telecommunications organizations and mass media and developing nations. Prerequisite: Advanced standing. (F, alt. years)
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Mass Communication 412 - Comparative Mass Media Systems
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Mass Communication 415: Interactive Digital Media Seminar
1.00 Credits
Northwest Missouri State University
A seminar dealing in issues faced by multimedia professionals and preparation for advanced study. Major emphasis will be placed on the development of a professional portfolio, resume writing and interviews for the field of multimedia. Prerequisite: Junior or senior standing by advisement. (F)
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Mass Communication 415 - Interactive Digital Media Seminar
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Mass Communication 416: Senior Seminar
1.00 Credits
Northwest Missouri State University
Designed to be the capstone experience for broadcasting and journalism majors, this course examines media trends and practices and further prepares students for advanced study in the media field. Emphasis will be placed on portfolio/tape development and research, writing and presenta- tion skills. Prerequisites: Advanced standing and senior status. (F, S)
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Mass Communication 416 - Senior Seminar
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Mass Communication 417: Television Directing
3.00 Credits
Northwest Missouri State University
Practice in the planning, casting, rehearsing and production of a television program from the perspective of a television director. Attention will be given to advanced production techniques as well as to the aesthetic and persuasive capabilities of the medium. Prerequisites: Advanced standing and MC 20-330. (S, alt. years)
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Mass Communication 417 - Television Directing
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Mass Communication 429: Advanced Problems in Broadcasting-Independent Study
1.00 - 3.00 Credits
Northwest Missouri State University
Research in an area of broadcasting which is of particular interest to the advanced student capable of individual, directed study. Independent studies must be approved by a faculty supervisory committee. Prerequisites: Advanced standing and consent of instructor.
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Mass Communication 429 - Advanced Problems in Broadcasting-Independent Study
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Mass Communication 430: Advanced Advertising Strategies
3.00 Credits
Northwest Missouri State University
A capstone course which will apply advertising principles to an actual advertising campaign. Students will form an advertising agency to create a complete advertising campaign, including situational analysis, segment identification, campaign objectives and strategies, budgeting, and creative strategies. Campaign collateral, including print, broadcast and Internet advertisements will be developed by the students and presented to the client. Prerequisites: MC 20-230, 243, 313; Mkt 55-330 and 333. (S, alt. years)
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Mass Communication 430 - Advanced Advertising Strategies
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