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CIS 497: Special Topics
3.00 Credits
Texas A & M University-Texarkana
Organized class. May be repeated when topics vary. Special courses designed to cover areas of specific interest.
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COMM 305: Medial Law and Ethics
3.00 Credits
Texas A & M University-Texarkana
A study of the evolution, rights and restrictions of the media. The influence of constitutional rights, statutory restrictions, court precedents, self-imposed and public restrictions on news coverage and ethics of journalism will be reviewed.
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COMM 305 - Medial Law and Ethics
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COMM 306: Broadcast News
3.00 Credits
Texas A & M University-Texarkana
This course introduces the techniques of gathering, analyzing, and writing news and features for broadcast. Practice in interviewing, observation, and use of documentary references that include computer information retrieval and analysis skills.
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COMM 306 - Broadcast News
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COMM 350: Advanced Technological Communication
3.00 Credits
Texas A & M University-Texarkana
This course is designed to develop a comfort with technology and its application to communication. Emphasis is placed on computer assisted presentations, software/hardware analysis, and the design and execution of instruction using electronic means. Prerequisite: BCIS 1305 or 1401 or COSC1301.
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COMM 380: Advanced Professional Communications
3.00 Credits
Texas A & M University-Texarkana
As students progress in their professional careers, advanced public speaking and presentations may be key to their success. This course will help students prepare and give several presentations of different types typical of governmental, business, educational and civil settings and situations.
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COMM 417: Principles of Advertising
3.00 Credits
Texas A & M University-Texarkana
To gain an understanding of the role of advertising and how an advertising agency functions and examines global issues impacting advertising and the increasingly global nature of advertising campaigns. Understand the role of diverse cultures in selecting and targeting ad campaigns. Students will be introduced to key concepts and approaches in the industry. The course proceeds through a combination of lectures, seminars, workshops and readings.
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COMM 417 - Principles of Advertising
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COMM 418: Introduction to Public Relations
3.00 Credits
Texas A & M University-Texarkana
The objective of this course is to learn and gather, analyze, organize, synthesize, and communicate information needed in the public relations profession.
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COMM 418 - Introduction to Public Relations
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COMM 419: Case Studies in Public Relations Crisis Management
3.00 Credits
Texas A & M University-Texarkana
An in-depth study of how organizations mobilize their public relations in times of crisis. Students will examine the successes and failures of public relation responses to disasters, deciphering the lessons learned through each case study.
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COMM 419 - Case Studies in Public Relations Crisis Management
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COMM 420: Case Studies in Advertising
3.00 Credits
Texas A & M University-Texarkana
An in-depth study of case studies of how paid advertising and unpaid media relations campaigns are planned, budgeted, and controlled
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COMM 489: Individual Study
3.00 Credits
Texas A & M University-Texarkana
Individual instruction. May be repeated when topics vary.
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COMM 489 - Individual Study
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