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BUS 310: Principles of Management & Leadership
3.00 Credits
Bushnell University
This course provides an analysis of the organizational environment and the processes of management, including leadership concepts, in business enterprises. The course focuses on the concepts, methods, and techniques of the planning, organizing, directing, and controlling functions of the modern manager and the impact of these processes upon effective interpersonal relations, global matters, and ethical issues. Prerequisite: BUS 100.BUS 314 Organizational Theory and Design (3) This course brings modern organization theories to bear on contemporary issues and problems in management. It analyzes how organizations are designed and structured, how they are affected by their internal and external environments, why they are effective or ineffective in achieving their goals, and how culture and power impact these issues. Prerequisite: BUS 310.
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BUS 315: Human Resource Management
3.00 Credits
Bushnell University
The focus of this course is on the policies and practices of recruitment, selection, training, development, and compensation of employees. Special attention is given to employee relations, including Equal Employment Opportunity and affirmative action legislation and requirements. Prerequisite: BUS 310.
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BUS 315 - Human Resource Management
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BUS 330: Marketing
3.00 Credits
Bushnell University
This course introduces the study of price, product/service, promotion, and place. Also studied are the basic principles and practices involved in the distribution of goods and services, market surveys, salesmanship, advertising, as well as ethical considerations in all areas of marketing. Prerequisite: BUS 100.
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BUS 334: Advertising and Promotion
3.00 Credits
Bushnell University
Students examine the major areas of marketing promotion in this course, including such topics as advertising, media selection, packaging forms of sales promotion, and business ethics. Prerequisite: BUS 330.
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BUS 334 - Advertising and Promotion
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BUS 335: Sales Strategy
3.00 Credits
Bushnell University
Behavioral aspects of personal selling and sales management are studied in this course with a focus on recruiting, selection, training, motivation, compensation, control, ethics, and the strategy of matching the sales effort to the sales task. Prerequisite: BUS 330.
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BUS 336: Retail Administration
3.00 Credits
Bushnell University
This course studies the principles, practices, policies, ethics, and organization of businesses engaged in retail merchandising. Prerequisite: BUS 330.
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BUS 336 - Retail Administration
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BUS 370: Legal and Ethical Issues in Business & Management
3.00 Credits
Bushnell University
This course focuses on the legal and ethical issues related to businesses and organizations. Students will examine how government, business, and society interact by reviewing the forms of business organizations, business transaction laws, employment laws, international trade treaties, and corporate and social responsibility. Prerequisite: BUS 310.
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BUS 370 - Legal and Ethical Issues in Business & Management
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BUS 410: Operations Management
3.00 Credits
Bushnell University
This course examines planning and control of production and operations with respect to products/services, processes, technology, and personnel. Topics include strategy, quality, forecasting, capacity, location, layout, the supply chain, Just-in-Time manufacturing, and inventory activities. Prerequisites: MATH 315 and BUS 310.
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BUS 415: Group and Organizational Behavior
3.00 Credits
Bushnell University
This course examines issues related to individual and group behavior in complex organizations. Topics include the influence of motivation, organizational situations, and management practices on individual and group work behavior with special emphasis on situational leadership models. Prerequisite: BUS 314.
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BUS 415 - Group and Organizational Behavior
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BUS 419: Global Business Management
3.00 Credits
Bushnell University
This course explore topics related to managing an organization in a global, multinational environment. Special areas to be examined include the social, cultural, economic, and political environments, as well as ethical and legal issues. Matters dealing with trade, business operations, and monetary systems will also be explored. Prerequisite: BUS 310.
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