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AUTO 299: Special Topics
3.00 Credits
Lake Region State College
Hands on work experience with live units. Practical application of theory. Approval of instructor. (1 7 cr)
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AVIA 200: Ground School
3.00 Credits
Lake Region State College
Study of the topics needed to successfully complete the written component of the Federal Aviation Administration Private Pilot Examination. Corequisite: AVIA 201. (3 cr)
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AVIA 201: Introduction to Flight
3.00 Credits
Lake Region State College
Introduction to flying techniques and procedures needed to successfully complete the written component of the Federal Aviation Administration Private Pilot Examination. Corequisite: AVIA 200. (1 cr)
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BADM 196: Field Trip I
3.00 Credits
Lake Region State College
Field trips to businesses that employ the latest Marketing/Management techniques and procedures. Learning and observing techniques used in the competitive business world of today. (1 cr)
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BADM 201: Principles of Marketing
3.00 Credits
Lake Region State College
Introduction to the types of business enterprises, channels of distribution, competition, coordination of promotional plans, pricing policies, market research, and marketing costs. (3 cr)
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BADM 202: Principles of Management
3.00 Credits
Lake Region State College
Basic functions of the manager; planning, organizing, staffing, directing, and controlling activities at all levels. Designed to provide students with the information essential to develop a framework about management and to develop managerial knowledge and skill. Specific case problems reviewed. (3 cr)
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BADM 204: Fundamentals of Buying
3.00 Credits
Lake Region State College
Emphasis on understanding the responsibility of the buyer to the contribution of company profits through day to day merchandising decisions and open-mindedness toward new merchandise ideas that may present profit potential. (3 cr)
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BADM 210: Advertising I
3.00 Credits
Lake Region State College
Designed to familiarize students with the techniques used in advertising, principles and elements of designed advertising, study of media, advertising planning and budgeting, and effects of advertising. (3 cr) (Even numbered years only)
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BADM 211: Advertising II
3.00 Credits
Lake Region State College
Introduction to direct marketing and sales promotion strategy with a focus on integrated marketing techniques. Topics include electronic media, direct mail, catalogs, direct response advertising, and telemarketing. The student is involved in actual preparation of sales promotion activities. (3 cr) (Odd numbered years only)
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BADM 216: Visual Merchandising
3.00 Credits
Lake Region State College
Principles of window and interior display and design, card copy and layout, color, and arrangement. This course also deals with the basic store plan including layout, fixtures, lighting plans, and merchandise presentation. (2 cr) (Even numbered years only)
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