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MKT 362: Sales Management
3.00 Credits
Eastern New Mexico University-Main Campus
Problems related to planning, direction and control of personal salesmanship including recruiting, selection, training, equipping, assigning, routing, supervising, paying and motivating as these tasks apply to the sales force. Prerequisite: Completion of the Foundation Core and admission to advanced standing in the College of Business. (TBA)
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MKT 419: Consumer Behavior
3.00 Credits
Eastern New Mexico University-Main Campus
Examines and evaluates the decision-making process with reference to sociopsychological and economic factors. Explores both consumer and industrial buyer behavior. Prerequisites: Completion of the Foundation Core and admission to advanced standing in the College of Business. (TBA)
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MKT 425: Marketing Management
3.00 Credits
Eastern New Mexico University-Main Campus
Integrates the full scope of marketing activities. Prerequisites: Completion of the Foundation Core and admission to advanced standing in the College of Business. (S)
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MKT 430: International Marketing
3.00 Credits
Eastern New Mexico University-Main Campus
Management of the marketing function in the international and multinational context. Emphasis upon the impact of economic, political and cultural factors. Prerequisites: Completion of the Foundation Core and admission to advanced standing in the College of Business. (TBA)
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MKT 452: Integrated Marketing Communications
3.00 Credits
Eastern New Mexico University-Main Campus
Planning, organizing, directing, and controlling the promotion mix. Creative strategy; budgets; media planning; promotion research; evaluation of communications efforts. Prerequisite: MKT 201. (F)
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MKT 459: Sports Marketing
3.00 Credits
Eastern New Mexico University-Main Campus
See HPE 459. Prerequisite: Junior standing. (TBA)
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MKT 489: Internship
1.00 - 3.00 Credits
Eastern New Mexico University-Main Campus
Minimum of eight weeks on-the-job experience related to the student's major. Daily journal and a written report relating the work experience to the student's education are required. Prerequisites: MKT 201; instructor, academic advisor, department chair approval. (F, S, Su)
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MKT 489 - Internship
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MKT 491: Directed Study
1.00 - 3.00 Credits
Eastern New Mexico University-Main Campus
Independent study. (May be repeated for a maximum of 4 hours) Prerequisites: MKT 201; instructor, academic advisor, department chair approval. (TBA)
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MKT 493: Topics
3.00 Credits
Eastern New Mexico University-Main Campus
As announced. (May be repeated for a maximum of 6 hours with consent of instructor.) Prerequisite: Consent of the instructor. (TBA)
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MUED 223: High Brass Teaching Techniques
1.00 Credits
Eastern New Mexico University-Main Campus
Skills and related information for teaching trumpet and French horn. (Alt F)
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