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FMKT 1303: Introduction To Textiles
3.00 Credits
University of Central Oklahoma
This course is a study of the factors involved in the selection and purchasing of textile materials including identification of fibers, fabrics, weaves, yarns, colors and finishes.
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FMKT 2000: Topics In Fashion Marketing
0.00 Credits
University of Central Oklahoma
Credit will vary from 1 to 4 hours. Subject matter will vary within the department's field of study.
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FMKT 2113: Fashion Marketing
3.00 Credits
University of Central Oklahoma
This course is an introduction of the history, characteristics, operations, practices, and interrelationships of all segments of the fachion industry. Emphasis is placed on how fiber, textiles, apparel producers, and retailers market their products within the industry and to the consumer. This course replaces FMKT 3113.
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FMKT 2233: Creative Problem Solving
3.00 Credits
University of Central Oklahoma
This course involves participatory problems in marketing, merchandising, business practices, and design, and includes the critique of proposed solutions as a positive process of evaluation.
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FMKT 2313: Advanced Clothing Construction
3.00 Credits
University of Central Oklahoma
This course will focus on the selection and construction of more difficult garments with special emphasis on fitting and alteration of patterns and garments. Prerequisite(s): FMKT 1203.
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FMKT 2323: Global Protocol And Diversity
3.00 Credits
University of Central Oklahoma
A course designed to introduce students to global communication concepts stressing diversity as well as the impact of culture on international commerce and public relations. It includes the study of customs, symbolism, protocol and cultural practices of countries the United States currently trades with to enable students to conduct themselves successfully without making cultural blunders. The course explores differences in greetings, surnames, body language, personal appearance, sensitivities, etiquette, cuisine, gift giving, gender awareness, and the values of these trading partners.
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FMKT 3000: Workshop In Fashion Marketing
0.00 Credits
University of Central Oklahoma
Credit will vary from 1 to 6 hours. Subject matter will vary within the department's field of study. Normally involves lecture, films, guest speaker, etc. A grade of "P" or "F" is given. No more than 6 hours of workshop may be counted toward a bachelor's degr
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FMKT 3223: Hard Goods Merchandising
3.00 Credits
University of Central Oklahoma
This course is designed to give a thorough presentation of hard goods merchandising usually found in a department store. Recent developments in new products, synthetics will be treated in detail. Consideration will be given to recent trade commission guidelines. Prerequisite(s): FMKT 2113. This course replaces FMKT 4222.
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FMKT 3233: Decorative Textiles
3.00 Credits
University of Central Oklahoma
This course is an in-depth study of decorative fabrics used in interior design and apparel fashions. Emphasis is placed on characteristics of symbolism, durability and suitability, and their relationship to design. Prerequisite(s): FMKT 1303 and junior standing. This course replaces FMKT 4232.
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FMKT 3243: Fashion Advertisement And Promotion
3.00 Credits
University of Central Oklahoma
This course is designed to acquaint the student with a professional approach to information and ideas dealing with fashion promotion. Consideration will be given to the dissemination of fashion news and mass communication techniques through individual store promotion. Students analyze advertisement, displays, publicity and other promotional practices of leading retail firms.
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