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  • MGMT 339: International Marketing

    3.00 Credits
    SUNY College at Geneseo

    Globalization is the single most significant development in marketing inthis century. The reality of a global market and global competition is pervasive. In this course, students will examine and discuss the issues associated with developing, organizing and managing marketing strategies across multiple foreign nations. The challenges faced by the organizations in managing across multiple markets simultaneously are far greater than operating at a "national market expansion" level. Furthermore, the United States is becoming a part of a "borderless world". A countertrend is also emerging, that is, global trade is becoming increasingly regionalized. Thus the future of global business and marketing is in a state of flux and these uncertainties pose serious challenges for the managers and entrepreneurs. Thus, this course will proved the students with a set of tools for working in international environment and assist in developing business and marketing strategies for multiple foreign markets. Prerequisites: MGMT 331 and Junior Status. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3-0) Offered when demand is sufficient
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  • MGMT 346: Human Resource Management

    3.00 Credits
    SUNY College at Geneseo

    An in-depth study of the research methods, organizational functions, and issues of modern human resource management (HRM). Topics include the evolution and role of the modern HRM function in organizations, research methods in HRM, and the major HRM functions (e.g., job analyses, recruitment and selection, staffing, training and career development, performance appraisal, compensation and benefits). Prerequisites: MGMT 300. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3-0) Offered every fall
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  • MGMT 347: Special Topics in Personnel and Human Resources

    3.00 Credits
    SUNY College at Geneseo

    An advanced course on the theory and application of selected personnel topics including wage and salary planning, selection with EEO considerations, health and safety, training and development, performance appraisal, and employee supervision. Students will explore the use and development of management techniques in the various areas of personnel. Ethical considerations will be included. Prerequisites: MGMT 346. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3-0) Offered when demand is sufficient
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  • MGMT 350: Information Systems

    3.00 Credits
    SUNY College at Geneseo

    A study of the efficient use of information technology in achieving organizational goals. Emphasis is given to the study of computerized information systems within the context of the history, paradigms, research, and ethical issues of the field. Topics will include the evolution and globalization of information technology; database generation and communication via computers; computer-based information systems (e.g., data processing, management information, decision support, and expert systems); functional information systems within organizations (e.g., marketing, manufacturing, financial and accounting information systems); and the strategic management of information resources. Prerequisites: Junior standing. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3-0)
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  • MGMT 355: Production and Operations Management

    3.00 Credits
    SUNY College at Geneseo

    A study of the production and operations management (POM) function to ensure total organizational quality in the use of resources to provide goods and services. Topics include the evolution of POM into a function for global competitiveness, the analytical techniques of decision theory and forecasting, designing production systems, operating production systems, and Total Quality Management (TQM) within organizations. Prerequisites: ECON 202 and junior standing. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3-0)
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  • MGMT 357: Electronic Commerce

    3.00 Credits
    SUNY College at Geneseo

    This course is an in-depth study of electronic commerce, with particular emphasis on how technology can enhance collaboration and information sharing among business partners. Topics include network infrastructures, security, privacy, copyright issues, electronic payment systems, electronic data interchange (EDI), software agents and data transmission fundamentals. Prerequisites: Junior standing. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3- 0) Offered once yearly
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  • MGMT 360: Labor Relations

    3.00 Credits
    SUNY College at Geneseo

    An in-depth study of labor-management relations, with emphasis on unionized workplace settings in the U.S. economy. Topics include the development of organizational work rules, labor history, labor law, union structure and organization, the process and issues of collective bargaining, and public sector labor relations. Prerequisites: MGMT 300. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3- 0) Offered when demand is sufficient
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  • MGMT 370: International Business

    3.00 Credits
    SUNY College at Geneseo

    An advanced course addressing the role of businesses and business managers in the global economy. Emphasis is given to the scope and theories of international business, the framework for international transactions, relations with host countries and host cultures, global business strategies, and the contrasting international management and ethical issues managers may face. Prerequisites: Junior standing Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3-0)
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  • MGMT 385: Special Topics in Business

    3.00 Credits
    SUNY College at Geneseo

    This course involves the study of a specialized topic in business. Students may take this course for credit up to two times under different subtitles; it may be used only once to count toward the requirements of any School of Business major or minor. Prerequisites: Senior standing. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3-0) Offered when demand is sufficient
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  • MGMT 390: Strategic Management

    3.00 Credits
    SUNY College at Geneseo

    A capstone course for business school majors emphasizing an integrated, total quality approach to organizational objectives, strategies, and policies. Through case studies and other managerial projects, students learn and apply the processes of strategy formulation, implementation, and evaluation to best achieve an organization's goals. Prerequisites: MGMT 300, MGMT 311, MGMT 331, and senior standing. Restricted to School of Business majors and minors. Others may seek permission from the School of Business. Credits: 3(3-0)
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