|
|
|
|
|
|
|
|
|
|
Course Criteria
Add courses to your favorites to save, share, and find your best transfer school.
-
3.00 Credits
This course offers a comprehensive theoretical treatment of Organizational Communication from the Industrial Revolution to the present. Students will examine the meanings of actions, practcies, narratives, and dialogues in organizations. [9/20/2004]
-
3.00 Credits
Orientation to the main issues and directions of contemporary communication theory; focus on the nature of signs, the making of meaning, epistemological implications and social ramifications. Particular emphasis on the application of theory to corporate communication situations. [9/4/1996]
-
3.00 Credits
Impact of communications on individuals and institutions. Studies of major texts dealing with the effect of communications on contemporary manners and values. [1/2/1997]
-
3.00 Credits
Workshop in presentation of various levels of technical and scientific information to both specialists and nonspecialists. [1/2/1997]
-
3.00 Credits
Techniques of oral communication in professional, corporate and institutional contexts. Workshop sessions devoted to listening skills, electronic media presentations and impromptu responses to hostile questions. Term-long focus on individually selected target audience, actual or hypothetical. Professional and peer critiques. [9/4/1996]
-
3.00 Credits
Focus on planning and setting objectives, dealing effectively with the media and organizing a media relations program. Investigation, through case studies, of communicating during a crisis, being a good corporate neighbor, dealing with the investment community, corporate responsibility, government relations, special events, corporate philanthropy, communications plans. [1/2/1997]
-
3.00 Credits
Emphasis of these executive lectures is on the forces influencing corporate communications. Analysis of advertising, marketing and related corporate communications. Topics include politics and infomercials, brands in crisis, integrated marketing, licensing, public image engineering, corporate citizenship, green marketing, cause marketing, gambling, public TV and other sponsorships, new communication technology, minority marketing, international issues, creative issues and other topics. Guest speakers and panel formats. Research interview and term project required. Taught by Schering-Plough Distinguished Visiting Professor of Corporate Communications. Can be taken more than once since the topics vary. [1/2/1997]
-
3.00 Credits
The tools, rationale and approaches for gathering and analyzing information in research related to communication. [9/4/1996]
-
3.00 Credits
Topics include financial stakeholder relations (including financial media relations), the production of financial publications, the development of brand and corporate equity and corporate governance. [1/24/2000]
-
3.00 Credits
Courses on particular topics related to corporate and organizational communication. [1/2/1997]
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Privacy Statement
|
Cookies Policy |
Terms of Use
|
Institutional Membership Information
|
About AcademyOne
Copyright 2006 - 2025 AcademyOne, Inc.
|
|
|