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MAR 4717: Strategic Sports Marketing
3.00 Credits
Florida State University
Prerequisites: MAR 3023 and MAR 3711. This course enables students to conduct strategic analyses relating to the marketing of sports. Topics include a wide range of issues within the realm of professional sports, in an interactive seminar and a workshop-like environment.
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MAR 4721: Electronic Marketing
3.00 Credits
Florida State University
Prerequisite: MAR 3023. This course examines Internet communication, direct sales through electronic commerce, as well as Internet-based promotional communications.
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MAR 4841: Services Marketing
3.00 Credits
Florida State University
Prerequisite: MAR 3023. This course examines marketing in the service industries with particular emphasis on unique aspects of services marketing, the service-marketing mix, and the implementation of service strategies.
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MAR 4860: Customer Relationship Management
3.00 Credits
Florida State University
Prerequisite: MAR 3023. This course introduces students to the basic theories and terminology of customer relationship management. Special emphasis is placed on customer retention and technological tools for enhancing customer relationships.
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MAR 4905r: Directed Individual Study
1.00 Credits
Florida State University
May be repeated to a maximum of twelve semester hours.
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MAR 4905r - Directed Individual Study
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MAR 4939r: Marketing Seminar
3.00 Credits
Florida State University
Prerequisite: MAR 3023. Various topics taught by different instructors each semester. May be repeated to a maximum of six semester hours.
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MAR 4941: Marketing Internship
3.00 Credits
Florida State University
Prerequisite: MAR 3023 and six hours of additional coursework in Marketing. Consent of internship director and faculty adviser required. This Marketing Internship is designed for marketing majors who want to gain real world experience in the marketing field through on-the-job practice. Students work under the direction of an approved industry professional, a faculty advisor and the internship director.
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MAR 4946: Professional Sales Practicum
3.00 Credits
Florida State University
a professional sales competition, with the permission of the sales program director.
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MAR 4970r: Honors Thesis
3.00 Credits
Florida State University
Prerequisites: MAR 3023 and admission to the honors-in-the-major program. May be repeated to a maximum of six semester hours. Six semester hours of thesis are required to complete honors in the major.
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MAS 3105: Applied Linear Algebra I
4.00 Credits
Florida State University
Prerequisite: MAC 2312. Gaussian elimination, vector spaces, least squares problems, determinants, eigenvalues and eigenvectors, linear transformations, applications.
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