|
|
|
|
|
|
|
|
|
|
Course Criteria
Add courses to your favorites to save, share, and find your best transfer school.
-
3.00 Credits
3 cr. 3 hr. This course introduces the student to the nature and scope of retail marketing and management. The course includes the structure of retailing, merchandising, buying, pricing, promotion and organization, as well as management of the retail firm. Prerequisites: BSAD 3300.
-
3.00 Credits
3 cr. 3 hr. This course centers on the marketing of goods to industrial firms, governmental agencies and other organizations included within the industrial market. The areas covered in the course include distribution channels, pricing policies, product planning and market strategy. Prerequisites: BSAD 3200.
-
3.00 Credits
3 cr. 3 hr. This course concentrates on the marketing activities of firms operating in an international market. It provides the student with an understanding of the factors that influence the selling of products in international markets. The planning, organizing and controlling of international marketing is explored along with its law, history and economics. Prerequisites: BSAD 3300.
-
3.00 Credits
3 cr. 3 hr. Through the use of case studies and, where possible, cooperating businesses and nonprofit organizations, students identify pertinent marketing problems and opportunities, assess the organization's resources and develop viable marketing programs. The course includes new product development and management strategies for effective marketing policies over the course of the entire product life cycle. Prerequisites: BSAD 3300.
-
3.00 Credits
3 cr. 3 hr. This course covers the analysis and management of the flow of funds through an enterprise. Cash management, source, and application of funds, as well as term loans and types and sources of long term capital, are examined. As an introduction to capital markets, the class explores capital budgeting, cost of capital and financial structure. Prerequisite: BSAD 3400.
-
3.00 Credits
3 cr. 3 hr. This course is a continuation of Introduction to Business Law and deals with the law of agency, commercial paper, credit and the various forms of business. Prerequisite: BSAD 3500.
-
3.00 Credits
3 cr. 3 hr. This capstone course will emphasize the design and implementation phases of the system development life cycle using case studies. A problem solving approach will be used for students to learn strategy and techniques for dealing with complexities in Information Systems Development. Prerequisite: CSC/ BSAD 3710
-
3.00 Credits
3 cr. 3 hr. This course provides an introduction to the concepts of database processing with emphasis on application programming in a database environment. Physical and logical organization of data, data relationships and operational requirements of a database management system are also discussed. Prerequisites: BSAD 3710, CSC 2700.
-
3.00 Credits
3 cr. 3 hr. As the capstone course in the MIS concentration, this course requires the student to apply concepts, principles and problem solving techniques, as well as strategies and tools learned in previous MIS and business courses to the development of a realistic computer-based information system of medium complexity. Prerequisite: BSAD 3720. 137
-
3.00 Credits
3 cr. 3 hr. The course provides an analysis of the complexities of doing business overseas. Emphasis is on commerce, trade and investments. Topics include cultural differences, market barriers, business practices, product/market strategies, distribution and organization for small firms and multinational corporations. Prerequisite: senior status in Business Administration or permission of Department Chairperson.
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
Privacy Statement
|
Terms of Use
|
Institutional Membership Information
|
About AcademyOne
Copyright 2006 - 2025 AcademyOne, Inc.
|
|
|