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Course Criteria
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3.00 Credits
This course provides a survey of American industrial environment. The emphasis given is on functions, processes, and organizational structure. The primary importance is the point of view of the manager or the administrator.
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4.00 Credits
Study of management theory including organizing, staffing, planning, controlling, line and staff relationships, authority and responsibility, centralization and decentralization and emphasis on the role of the professional manager.
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4.00 Credits
Theory of acquisition, allocation and management of funds within a firm. Focus on capital budgeting strategy, evaluation of corporate capital policies, cost of capital, dividend policy, valuation framework, and sources of long and short-term financing. ( Prerequisites: BUS 101 and 102)
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4.00 Credits
This course is intended to prepare students to manage the marketing function of an organization. Case method is used to analyze marketing management situations in profit-seeking businesses and not-for-profit enterprises. Cases address market research, product management, pricing strategies, channels of distribution, promotion, and issues in the management of the sales and marketing organization. Each student prepares a marketing plan for a real-world firm or activity.
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4.00 Credits
This course will survey the operations management functions in manufacturing and service industry firms. An analysis of basic production/operation systems will provide the principles necessary for managing the organization's productive processes.
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4.00 Credits
This course presents an overview of managing human behavior within organizations. Topics that will be covered include individual behavior, social behavior, organizational process, organiza tional structure and environment, and organizational strategies. ( Prerequisite: BUS 310 or consent of instructor)
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3.00 Credits
Development of critical communication skills used in business. Informational exchanges include talking, listening, writing and soliciting feedback. Included are organizational as well as interpersonal forms of oral and written communications.
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3.00 Credits
Concepts and practices of doing business across national boundaries. Students explore opportunities and risks of producing for and buying in international markets. Topics include multinational enterprise, foreign exchange, trade barriers, cultural variety, industrial relations, less developed countries, global and regional cooperation, ethics, and selected contemporary issues.
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3.00 Credits
This course will be an overview of the consumer decision process; analyzing the forces of economic demographics, cultural influences, social stratification, reference groups and family influences of consumer behavior will be covered as well as high and low involvement decision processes.
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8.00 Credits
A semester of supervised internship in a domestic or international environment tailored to the student's career interests in either finance and banking, management, or marketing. Will offer hands-on work experience. (Requires admission to upper division)
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