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Course Criteria
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3.00 Credits
Through lectures, demonstrations, research and studio work, this course presents an in-depth study of the business aspects of the graphic design profession. Common design problems are emphasized, including pricing, estimates, invoices, client relations and professional business conduct. Prerequisite: GRDS 358.
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3.00 Credits
Through examination of corporate identity creation, this course focuses on the criteria for an effective logotype and how design firms attach meaning to a single word through typography and color. These issues are explored through a series of assignments totally devoted to the design of effective trademarks and logotypes. Students are introduced to the major identity firms through research and written analysis. Prerequisite: GRDS 358.
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3.00 Credits
This course challenges students to address unusual design problems through conceptual and artistic innovation. Alternative uses of new media and traditional techniques are explored. Prerequisite: GRDS 358.
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3.00 Credits
This course concentrates on educating students in the development of effective interfaces for electronic media employing theories and techniques of multimedia, interaction design and graphic design. Students explore the use of sound, motion, video and kinetic typography in their solutions. Prerequisite: GRDS 243.
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3.00 Credits
This course concentrates on the design, development, implementation, testing and updating of effective interfaces based on principles of graphic design, interactivity and usability. Through lectures, in-class workshops and coursework, students are educated in a variety of visual, navigational and structural approaches. CUSS, navigation systems, visual hierarchy, basic animations, image preparation, and file transferring protocols are among topics covered. Emphasis is placed on conceptual development and structure, interactivity and design aesthetics. Prerequisites: GRDS 233, GRDS 243.
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3.00 Credits
In this course, students explore 3-D form and surface graphics by designing containers for a variety of products and construct 3-D prototypes. Prerequisite: GRDS 358.
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3.00 Credits
This course focuses on educating students to develop complex graphical user interfaces and animation. Students explore that software and its Action Script programming language while working with navigational elements, animated graphics and rich multimedia content, including sound and video. Current and future directions of Web interactivity and Web animations are addressed, with a focus on cross-platform development, dynamic content integration, browser compatibility, bandwidth limitations and the online distribution of interactive Web content. Prerequisite: ANIM 342 or ELDS 325 or GRDS 384 or ITGM 353 or ITGM 355.
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3.00 Credits
This course is designed to educate students in the development and management of large, complex Web sites. Information architecture, site mapping and navigational development are introduced, with an emphasis on managing dynamic Web content. Among topics covered are application development, content management systems, cross-platform compatibility, online transactions, Internet security, and the online distribution and updating of Web content. Prerequisite: ELDS 325 or GRDS 384 or ITGM 353.
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3.00 Credits
Students explore the ways in which Exhibition and Environmental Graphics enhance the experience of the user community through interactivity with form and space. Working individually, and in teams, students design and build scale models of their concepts for assigned projects. Prerequisites: GRDS 353, GRDS 358.
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3.00 Credits
This course explores technological, theoretical, cultural, social, political and economic issues affecting the field of graphic design. Students analyze the current state of the field of graphic design as a means of visual communication to employ effective design solutions for issues and topics relevant to contemporary design culture. Prerequisites: GRDS 229, GRDS 353.
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