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Course Criteria
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3.00 Credits
3 hours An introductory study of management based on the four primary functions of management: planning, organizing, leading, and controlling. Students will also have the opportunity to survey a variety of management literature. (Fall and Spring)
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3.00 Credits
3 hours Focus is on the start-up and development of a small business. Topics include acquisition of capital; design of accounting systems and cash control; principles of taxation and payroll deductions; financial statement analysis; legal issues related to workers' compensation, product liability, contracts fundamentals, and forms of business organization; election, hiring, and appraisal of employees; marketing of product; inventory control; location and facilities analysis; and regulatory impacts. Course requires preparation of a complete business plan. Prerequisite: AC 205. (Fall and Spring)
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3.00 Credits
3 hours This course is designed to help students master the fundamental and legal and regulatory knowledge necessary to perform in today's business environment. Students will develop an understanding of how to solve a legal problem and will study topics such as contracts, sales governed by the UCC, bankruptcy, principle-agent relationships and employer/employee legal issues. (Spring)
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3.00 Credits
3 hours The concept of management information systems refers to all management procedures designed and implemented to insure that data related to the basic goals, strategies, and operations of the business entity are properly and timely collected, processed, and reported. This course will use the case method of instruction to assist student skill development in evaluation and construction of management systems through application of the systems approach. Basic systems concepts and computer resources will be addressed concurrently with AC 320. Students may not receive credit for both BA 320 and AC 320. Prerequisites: BA 224. (Spring)
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3.00 Credits
3 hours A study of marketing institutions and the functions which they perform: pricing, promotion, distribution, and product development. The course will also address effects of external domestic and international environments on marketing strategy Prerequisite:, BA 224. (Fall )
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3.00 Credits
3 hours Retailing management is a dynamic, diverse profession encompassing a variety of areas. The purpose of this course is to provide students with a sound, basic understanding of the planning, operation, management and promotion of retail functions. Many situations that face retailers today will be discussed in this course. Students will examine the various aspects of managing successful retail enterprises, including, but not limited to, strategic retailing planning, location analysis, retail buying, merchandising, pricing, promotion, profitability analysis. Every retail establishment must meet some essential requirements to stay in business. Retailers choose their strategies and invest resources in ways that take advantage of their strengths, downplay their weaknesses and reflect their own unique goals and interests. (Fall)
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3.00 Credits
3 hours In depth exploration of the management functions of organizing and leading/directing. Emphasis on individual motivation, group process and team management, leadership styles and effectiveness, organizational communication, decision-making, managing global workforces and diversity, management of change, organizational culture, and organizational design. Prerequisites:, BA 224 (Fall)
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3.00 Credits
3 hours A study of concepts in financial management including evaluation of financial performance, valuation of securities, and capital budgeting. This course includes a term project designed to evaluate the financial performance of 2 leading publicly traded companies within an industry. Prerequisites: AC 206, BA 224,. (Fall)
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3.00 Credits
3 hours The continuing study of financial management concepts including cost of capital, capital structure, dividend policy, working capital management, lease financing, corporate restructuring, and international finance. Prerequisites: BA325 and AC305. (Spring)
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3.00 Credits
3 hours This course is designed to help students evaluate why people do what they do when they buy something. Students will examine behavioral science concepts applicable to understand the buyer's behavior and investigate specific processes of consumer decision-making. Topics will include: purchase decisions, reference groups; and sociological, psychological, and economic aspects of consumer behavior. Additional topics will include: environmental influences on consumer evaluation, consumer attitudes, and post-purchase evaluation. (Spring)
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