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Course Criteria
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3.00 Credits
How many years does the average American spend watching television during his/her life and is this time well spent What prophecies did Marshall McLuhan make in 1965 that are becoming true today Have books been replaced and forgotten What does a film producer really do What is a gatekeeper How has the “profit motive” changed the definitionof news Does violent television programming have any affect upon society How many ads does the average American find herself/himself exposed to each day Are the mass media really electing the President of the United States These are just a few of the questions we will explore in this lively course, which surveys communication theory, process, practice, and ethics. Apart from serving as an introduction to the discipline of Communications, this course is highly recommended for those students not completing the program of study in Communications. General Education Choice for Part A. Generally offered yearly. 3 credits
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3.00 Credits
The fundamentals of acting include basic techniques and skills. Self-awareness, choices, and observation are emphasized. General Education Choice for Part A. Generally offered yearly. 3 credits
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3.00 Credits
This course is designed for students to study and to discover how spaces are managed as facilitators of the promotion of art to the community. Offered when there is sufficient demand. 3 credits
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3.00 Credits
What modern social phenomenon has had greater influence upon the way we live than mass media This course chronologically traces the development of mass media from their earliest varieties to today's complex, technologically oriented varieties. Emphasis is upon American mass media, but some attention will be given to European and Eastern development. In addition, the cultural impact of mass media upon major historical movements (e.g. Renaissance, Reformation, the Global Village) will be explored. Apart from forming a general awareness, students are expected to research a specific media event, person, or the development of a specific mass medium within a given period of history. Generally offered yearly. 3 credits
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3.00 Credits
Speech Communications offers the student a comprehensive approach to the organization, presentation, and theory associated with the practice of oral communications. Through classroom exercises, formal student speech presentations, and videotape analysis, the student will advance his/her ability to speak publicly. Special attention will be given to the perceptual skills, listening skills, and leadership styles necessary for effective speaking in family, social, and business contexts. The emphasis is upon individual development. Thus, the student who experiences “speech anxiety” is likely to find SpeechCommunications a particularly rewarding experience. General Education Choice for Part A. Generally offered yearly. 3 credits
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3.00 Credits
All mass media, at one time or another, require the creator(s) to write. Given the essential nature of this expressive skill, Writing for the Mass Media will expose the student to the basics of news, multi-media, sports, visual, and promotional forms of writing. Students will examine different examples of these writing forms as models, and will write originally conceived copy as weekly assignments. Generally offered yearly. 3 credits
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3.00 Credits
Things get done through politics, and politics gets done through communication. Since the time of Aristotle, thinkers have recognized that politics and communication go handin- hand as essential parts of human nature. And to this day, it is still the communication process that can either nurture or starve a nation's civil life. This introductory course will explore the interrelationship between communications and politics and how it effects the media and democracy in the United States. Questions like "Why do Americans hate government ; Why do Americans mistrust the news media " will be explored. An examination of how American politicians, trade unions, interest groups and terrorist organizations make use of the media will also be explored. The emphasis of this course is upon communication and political awareness, and this course is highly recommended for all liberally educated students who wish to become better aware of the roles that communications and politics play in their lives. Generally offered every other year. 3 credits
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3.00 Credits
Amateur and professional sports in America are experiencing a rapid explosion for both male and female competitors. Increasingly, media outlets are presenting these contests live, or reporting on the results of these contests on a regular basis. Sports marketing and sports media are intrinsically linked in American culture. Sports Marketing and Promotion will explore a variety of topics including: Why are sports more popular today than ever before Why have sports on a professional and collegiate level become "big business " What effects does the business of sports have upon collegiate competition What is sports marketing How does one construct a marketing plan for a professional or collegiate team How do the mass media fit into any sports marketing plan In addition to readings, case studies, and regular assignments, students will prepare a marketing plan for a professional or collegiate athletic team or program. P: CO 121 or permission of Department Chair. Generally offered yearly. 3 credits
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3.00 Credits
Modern sports and mass media are intrinsically linked. Whether it is a major or minor league team, a collegiate athletic program, or high school athletic program, Sports media and their ability to communicate with potential fans and sponsors are an integral part of the success of teams and programs. Sports Information and Media prepares the student to work on either "side of the aisle." Students will explore topics that address SportsInformation and the coverage of sports by mass media. Students will be required to prepare original sports information and media material as regular assignments. P: CO 121 or permission of Department Chair. Generally offered yearly. 3 credits
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3.00 Credits
Introduction to the sociological perspective of communications, especially mass communications. Distinction between mass communications and interpersonal communications. Includes language and society, models of communication processes, the nature of the audience in society, functions of mass communications in society, some comparative and historical work. P: SO 111, or permission of Department Chair. Generally offered yearly. 3 credits
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