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BUS 103: Marketing and Distribution Management
4.00 Credits
University of California-Riverside
Lecture, 3 hours; discussion, 1 hour. Prerequisite(s): upper-division standing or consent of instructor. An introduction to the role of marketing in society with emphasis on concepts, marketing methods, and institutions.
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BUS 103 - Marketing and Distribution Management
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BUS 104: Decision Analysis and Management Science
4.00 Credits
University of California-Riverside
Lecture, 3 hours; discussion, 1 hour. Prerequisite(s): CS 008, MATH 023, or equivalents; upper-division standing. Survey of deterministic and probabilistic models for decision making. Topics include linear programming and extensions, networks, dynamic programming, decision trees, queuing models, and simulation. Uses of these models in decision making are discussed. Use of the computer is emphasized. Cross-listed with STAT 104.
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BUS 104 - Decision Analysis and Management Science
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BUS 105: Production and Operations Management
4.00 Credits
University of California-Riverside
Lecture, 3 hours; discussion, 1 hour. Prerequisite(s): BUS 104/STAT 104 or equivalent. Deals with the issues of design and control of production systems in manufacturing and service organizations. Covers product and process selection, capacity planning, location and layout design, project and job scheduling, inventory control, material planning, and quality control.
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BUS 105 - Production and Operations Management
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BUS 106: Financial Theories and Markets
4.00 Credits
University of California-Riverside
Lecture, 3 hours; discussion, 1 hour. Prerequisite(s): ECON 003 or ECON 004; upper-division standing; BSAD 020A and BSAD 020B are recommended. Covers the foundation materials for both corporate financial management, and investment and portfolio analysis. Topics include time value of money, capital budgeting, capital structure, dividend policy, portfolio theory, Capital Asset Pricing Model, and market efficiency. Cross-listed with ECON 134.
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BUS 106 - Financial Theories and Markets
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BUS 107: Organizational Behavior
4.00 Credits
University of California-Riverside
Lecture, 3 hours; discussion, 1 hour. Prerequisite(s): upper-division standing. Studies organizations from the behavioral science perspective. Topics include motivation, leadership, communication, groups, organization structure and culture, and control in complex organizations.
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BUS 107 - Organizational Behavior
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BUS 108: Financial Evaluation and Managerial Analysis
4.00 Credits
University of California-Riverside
Lecture, 3 hours; discussion, 1 hour. Prerequisite(s): BUS 020 or equivalent; upper-division standing. Study of accounting data used for managerial planning and controlling of business operations. Provides an introduction to manufacturing operations and cost accounting systems, cost-volume-profit analysis, relevant costing, standard costing and variance analysis, as well as budgeting.
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BUS 108 - Financial Evaluation and Managerial Analysis
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BUS 109: Competitive and Strategic Analysis
4.00 Credits
University of California-Riverside
Lecture, 3 hours; discussion, 1 hour. Prerequisite(s): senior standing in Business Administration. An integrative course which provides an understanding of strategic decision-making processes in organizations, the interrelationships among functional areas, and how decision making is affected by internal and external environments. Teamwork and case studies are emphasized.
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BUS 109 - Competitive and Strategic Analysis
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BUS 111: Services Marketing
4.00 Credits
University of California-Riverside
Lecture, 3 hours; outside project, 3 hours. Prerequisite(s): BUS 103. Covers the marketing of services and ideas. Focuses on marketing for service organizations such as hotels, hospitals, and banks. Provides understanding of the broader role of service provision for both service firms and goods firms.
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BUS 111 - Services Marketing
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BUS 112: Consumer Behavior
4.00 Credits
University of California-Riverside
Lecture, 3 hours; extra reading, 2 hours; projects, 1 hour. Prerequisite(s): BUS 103. Provides a basic understanding of the general models of choice behavior as it relates to marketing decision making. Emphasis is on motivation, perceptions, learning, and social forces as they impact on the choice process.
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BUS 112 - Consumer Behavior
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BUS 113: Marketing Institutions
4.00 Credits
University of California-Riverside
Lecture, 3 hours; extra reading, 2 hours; projects, 1 hour. Prerequisite(s): BUS 103. Covers the concepts and strategies relating to the delivery of consumer goods and services, the main topic being the management of marketing activities within the channels of distribution, especially in retail and wholesale institutions.
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BUS 113 - Marketing Institutions
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