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Course Criteria
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3.00 Credits
Introduces students to social media and podcasting/videocast theory, technologies, and techniques. The class will explore the role of social media and podcasting/videocasting in contemporary life by producing multiple podcasts/videocasts focusing on oral communication techniques such as organizing text to convey a central message, supporting concepts through in-depth explanations, and delivering the presentation with posture, gestures, eye contact, and the use of the voice to enhance the effectiveness of the oral presentation.
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3.00 Credits
Introduces students to diverse visual communication messages and development formats from the mass communication perspective. Students will utilize contemporary visual communication technologies to design, develop, and create effective visual communication messages.
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3.00 Credits
Explores the role of news journalism in the United States to help students become more critical news consumers and responsible, informed citizens. Introduces students to the history of news journalism, the responsibilities placed upon news organizations in a democracy, and the role of First Amendment protections in society. Students analyze tools journalists use to address collective issues, and explore how consumers can responsibly use news media to become better informed and engaged in their communities.
Prerequisite:
WRIT103 OR ENG100 OR ENG1112 OR ENGH101 OR HNR102
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3.00 Credits
Introduces students to the evolving world of multimedia journalism. Students learn how to write and publish stories for digital audiences using diverse multimedia tools and software. Students expand their skills in newswriting, interviewing, research, copyediting, and multimedia production. This course is an elective for students majoring in Media and Journalism.
Prerequisite:
MEDJ240 OR MDJ230
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3.00 Credits
Course addresses responsible citizenship by exploring freedom of information in a democratic society with a focus on the discipline of public relations in social, economic, and political circumstances. Students gain understanding of community formation, the role of the media in public opinion, and societal collaboration through public relations approaches. Participants explore the public relations discipline?s role in advocacy for individual and collective rights, analyzing the role of public relations in relationship building, activism and formation of public opinion.
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3.00 Credits
This course introduces students to the basic techniques and tools of video production. Students will learn the fundamentals of visual framing and camera composition, the production process including script writing, storyboarding, lighting, audio, graphics, and post-production editing. In addition to developing original video content for various media, students will direct and produce a studio-based television program. This course is required for students in the Media and Journalism program.
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1.00 Credits
Participate in hands-on experiential learning with a campus media organization or related activity associated with the Department of Media and Journalism. The purpose is to help students gain a better understanding of media production and to help students prepare for future internships and career opportunities. Students may enroll in the course three (3) times. Minimum of 40 hours of work throughout the semester with campus media.
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3.00 Credits
Studies the intersection of sports, society and the media by exploring historical and contemporary issues that shape our ideas, perspectives, and assumptions about our own culture as well as the rest of the world. As sports content is ubiquitous, its reach into commerce, education, civic life, and social justice will all be examined. Course may be offered face-to-face or online. Prerequisites: 60 credits or permission of the department.
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3.00 Credits
Provides detailed insight into how various media industries operate. Deals with two separate but related facets of the media industry: programming (the purposeful arrangement of media content) and management (the inner workings of media businesses and economic principles that govern them). At the conclusion of this course, students will understand how these concepts have evolved and continue to evolve throughout an ever-changing media landscape.
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3.00 Credits
Explores the role of systematic data analysis for decision making in media and strategic communication. Students will learn principles and practices of online data analytics and data visualization. Students will use major analytics tools and platforms for websites, search engines, and social media. This course is an elective for students majoring in Media and Journalism and can be used for the Emergent Media minor and certificate.
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