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Course Criteria
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3.00 Credits
An examination of legal problems involving employment discrimination based on race, color, religion, sex, national origin, or age. Examines the impact of developing principles of employment law on pre-employment inquiries and testing, seniority and promotions, and other personnel policies, practices, and procedures; affirmative action requirements; state and federal law used to resolve employment discrimination claims; the procedural framework for raising and adjudicating such claims before administrative agencies and the courts; requirements of the Fair Labor Standards Act, Equal Pay Act, ERISA, Worker's Compensation, and OSHA; and current issues such as sexual harassment and employee dismissal. Three credit hours.
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3.00 Credits
Prerequisites: MGMT 3392 and consent of instructor and department chair prior to enrolling in the course. Provides experience in an organizational setting designed to integrate theory and practice. Course is offered on a credit/no credit basis only, with credit being equivalent to C or greater performance. Three credit hours.
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3.00 Credits
Prerequisites: at least 90 semester hours earned with a minimum overall grade point average of 3.0 or department approval; a minimum of 12 semester hours of upper-level management courses completed; consent of instructor and department chair. Practical experience in an organizational setting designed to integrate management theory and applications. A written report is required. Course is offered on a credit/no credit basis only, with credit being equivalent to C or greater performance. Three credit hours.
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3.00 Credits
Prerequisite: junior standing. Introduction to the structure and functions of the marketing system of the economy and to marketing practices of organizations. Includes examination of the environments of marketing decision making, marketing institutions and agencies, and marketing practices of organizations. Three credit hours.
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3.00 Credits
Prerequisite: 54 or more credit hours. Topics of current interest and importance in marketing and advertising/public relations. Three credit hours.
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3.00 Credits
Prerequisite: MKTG 3350. Examines the marketing and cost-saving opportunities in the physical movement of goods between supplier, manufacturer, and consumer. Specific functions such as transportation, warehousing, packaging, material handling, order processing, and others will be studied and integrated into various distribution strategies. Three credit hours.
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3.00 Credits
Prerequisite: MKTG 3350. Principles of retail store management, including competition, trade area and location analysis, merchandising and inventory control, store layout, promotion, managing employees, and customer service. Three credit hours.
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3.00 Credits
Prerequisite: MKTG 2380. A comprehensive overview of business law including the law of contracts, commercial paper, bankruptcy, agency, organizations, sales, property, securities, and other topics of interest to business students and particularly to those majoring in accounting who intend to take the CPA exam. This course does not apply toward the marketing elective requirement. Three credit hours.
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3.00 Credits
Prerequisites: PSYC 2300, MKTG 3350. An analysis of the personal, environmental, and interpersonal forces affecting consumer decisions and of their implications for marketing strategy development. Three credit hours.
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3.00 Credits
Prerequisites: senior standing, consent of department chairperson. Accelerated seminar on the latest developments in marketing strategy and marketing management, team taught by the departmental faculty. Students will prepare and present an honors paper. One credit hour.
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