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Course Criteria
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3.00 Credits
Surveys the practice of corporate finance. Covers the time value of money, financial statements analysis, valuation of securities, risk and return, cost of capital, and capital budgeting. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A273 UA C
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3.00 Credits
Examines the present role and evolving scope of marketing in organizations and the global economy. Provides a comprehensive delineation of the key marketing terms, concepts, and decision paradigms; offers an overview of the requisite steps, strategic considerations, and essential elements involved in planning, implementing, and evaluating marketing activities and campaigns. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
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3.00 Credits
Emphasizes concepts of marketing strategy used to achieve competitive advantage in the global marketplace. Focuses on global consumer insights, market planning, organizing, coordinating and on the controlling functions of international marketing management. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper division standing
Prerequisite:
BA A343 UA C
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3.00 Credits
Provides students with an overview of human resource management in today's globally competitive and continually changing environment. Students gain an increased understanding of the importance of good human resource management in the current marketplace and learn to view human resource issues from both the strategic and tactical perspectives. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A300 UA D
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3.00 Credits
Covers intermediate statistics and probability with emphasis on the analysis of business and economic data. Includes multivariate probability models; classic inferences for means, standard deviations, and proportions in one and two populations; analysis of variance; contingency tables; multiple regression and nonparametric statistics. Statistical computer packages are used extensively. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A273 UA C (AND MATH A221 UA C OR MATH A251 UA C )
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3.00 Credits
Introduces management of the operations/production system with an emphasis on quantitative analysis. Characteristics of systems, types of production and service systems, forecasting, planning and scheduling work, facility design and location, and selected topics in operations research will be covered. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A273 UA C (AND MATH A221 UA C OR MATH A251 UA C )
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3.00 Credits
Introductory course in investment management covering valuations and techniques of investment in financial securities. Evaluates investment choices including common stock, preferred stock, bonds, convertibles, mutual funds, closed end funds, hedge funds and private equity. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A325 UA C
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3.00 Credits
Examines why consumers behave the way they do through exploring perceptions about consumption behaviors; theories developed in marketing, psychology and sociology; and applying these theories to predict how consumers will respond to marketing actions. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A343 UA C
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3.00 Credits
Examines the marketing research function and its role in the managerial decision-making process. Includes an overview of marketing research methods, metrics and strategies. Includes conducting primary and secondary data collection, analysis of statistical data, and preparing a written and oral research report. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A343 UA C (AND BA A375 UA C OR ECON A312 UA C )
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3.00 Credits
Intermediate course in corporate finance utilizing advanced analytical techniques and concepts. Includes multifactor asset pricing models, free cash flow and corporate valuation, capital budgeting risk analysis and real options, capital structure theory, mergers, and corporate bankruptcies. Registration Restrictions: College of Business and Public Policy majors must be admitted to upper-division standing.
Prerequisite:
BA A325 UA C
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