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Course Criteria
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3.00 Credits
The purpose of this course is to help graduate business students understand the impact of operations in determining the best strategies in healthcare. The course covers the main principles and concepts pertaining to such issues as the development of service strategy, order winners and order qualifiers, lean thinking and six sigma, benchmarking, service supply chain management and outsourcing.
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2.00 Credits
This course introduces information system theories and explores issues related to managing and using IS functions and resources from a managerial perspective. The course also investigates the overall information resources of an organization and the strategic role of IS in improving/creating competitive advantages. Real world cases that show how companies have put ideas into practice are examined and discussed.
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2.00 Credits
This course is designed to introduce students to the complex and diverse world of healthcare by exploring the history, current applications, and the future of information, information management and information technology within the healthcare field. Topics may include: Healthcare information technologies to support clinical processes and decision support; trends in electronic health records and computerized physician order entry systems; integrating digital imaging, laboratory, and pharmacy system for different contexts; patient privacy; system security, and ethical issues. Industry leaders will be invited to share their ideas and experiences with students throughout the course.
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2.00 Credits
The emphasis in this course is on marketing decision-making based upon an evaluation of the market, the product, promotion effort, price, and channels of distribution. The course provides essential knowledge of marketing needed by the modern executive. Fall and Spring
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2.00 Credits
The principal objective of this course is to explain how accounting data can be interpreted and used by managers in planning, organizing, and controlling organizational activities. The basic processes of cost behavior, product costing, and the use of accounting numbers for performance evaluation will be covered. The intent is not to dwell on accounting procedures; however, a basic understanding of financial accounting and organizational procedures will be necessary to fully understand the concepts covered in this course.
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2.00 Credits
Corporate financial accounting theory and reporting practice will be studied. The emphasis will be on the analysis and use of coporate financial reports in business decision-making. Ethical dimensions of coporate financial reporting will be considered, as well as more traditional technical topics, which may include receivables, inventory, long-lived assets, investments, leases, pensions, revenue, recognition, fair value measurements, stock option accounting, or financial derivatives.
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2.00 Credits
The objective of this course is to guide students in understanding healthcare organizations, their accounting and reporting characteristics, as well as the issues pertaining to: performance evaluation, financial reporting analysis, valuation, budgeting, auditing and control. This course will emphasize the understanding of the role of Healthcare Organizations (HCO) and their unique characteristics as well as how financial statements are created, interpreted and analyzed. Thus, this course will teach the theory emphasizing the use of accounting in HCOs as a tool for decision-making and problem solving through the use of analytical and critical thinking. Therefore, students will be expected to demonstrate their knowledge of accounting and financial reporting issues through written and oral analysis.
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2.00 Credits
This course covers four substantive areas of intellectual property (IP): trade secrets, patents, trademarks, and copyrights. Each IP area is presented and followed by case presentations that illustrate real world examples of the lecture topics. The goal for this course is to substantively and thoroughly expose students to the four areas in a manner that will enable them to bring value to their organization by being able to: (1) identify what constitutes a trade secret, patent, trademark, and copyright and how each differs in its bundle of protections, (2) spot IP issues that might arise in their area of expertise or practice in the business world, and perhaps most importantly, (3) properly act on issues to both (a) mitigate the effects of possibly infringing on anothers IP rights, and (b) maximize the chances that their own organizations IP rights are not lost.
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1.00 Credits
Google Analytics is a free service offered by Google, Inc. that monitors and records the traffic of visits to a website and converts the collected data to generate analytics of various formats. This course will briefly introduce the importance of web analytics to the success of online businesses and then shifts the focus to technical skills of configuring Google Analytics. Topics of the course include setting-up Google Analytics, creating profiles, standard reports, custom reports, funnel visualization, setting up goals and e-commerce. Case studies will be used in class for illustrative purposes.
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1.00 Credits
This course begins with an overall introduction to the field of decision support systems (DSS) and proceeds to explain how decision support technology supports managerial decision-making. Although characteristics of different types of DSS and enabling technologies are discussed, the focus of the course is placed on data-driven and model-based systems. Multiple-criteria decision-making techniques (e.g., Analytical Hierarchy Process) and tools (e.g., MS/EXCEL) are part of the course. While theoretical aspects of DSS are addressed, the emphasis is on hands-on experiences and on cultivating students capability of using available technologies to develop personal DSS.
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