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  • 3.00 Credits

    This course is an introduction to the history of photography that will examine the medium's major issues, innovators and applications from prehistory to the present.
  • 3.00 Credits

    This introductory course enables students to explore photography as a medium of visual communication and creative expression. Through lectures, discussions, demonstrations of techniques, and hands-on-experience, students learn how to make black-and-white prints and color slides, using 35mm cameras and traditional silver-based darkroom facilities. The continued importance of the history and relevance of these techniques in the context of the digital age is addressed. Students are required to provide their own 35mm single-lens reflex (SLR) camera with manual settings for this course. Advice on this purchase can be sought in advance by contacting the Media Arts department.
  • 3.00 Credits

    This course is designed to encourage the student to develop ideas into stories that will translate well both onscreen as well as in other forms of expression. Students will examine their own creative process as well as conceptualize and develop creative projects. The goal is to generate a number of viable concepts and story ideas that can be stockpiled for future use as well as to learn and implement development techniques. 3 credits Prerequisite: ARTM1010 or ARTM1012
  • 3.00 Credits

    Students will work in a Media Arts computer lab to capture, create, manipulate, and output digital images using contemporary software and hardware. After an introduction to the operating system of the lab, emphasis will be on the skillful manipulation of pixel-based images. Vector drawing tools will also be introduced. Assigned visual challenges will foster creativity and the development of resourceful solutions.
  • 3.00 Credits

    This course teaches students how to write for a variety of media, including video and audio productions, radio, television, slide-tape materials, and other non-narrative uses of media. Students develop research skills as they gather information for their scripts and adapt material from sources, such as brochures, news articles and press releases. Students also develop abilities in planning and analyzing communication situations so they can create proposals, treatments, and storyboards. Some applications include writing scripts for training, public service announcements, corporate and nonprofit projects, informational television and radio, and sales and promotional pieces. This course is offered at the Moon Township campus only. Prerequisite: COSK1221
  • 3.00 Credits

    An introduction to the creative process behind communications design. The focus is on visual thinking, experimentations, and exploring the relationship between word and image. Examination of the design process will develop skills in creating multiple solutions to a given problem. Core concepts and skills required to understand and control visual languages and principles of design are introduced along with studio techniques required for visualization of communication problems. Through a series of assignments, lectures, class discussions, and exercises the elements and principles of successful design and layout will be examined, together with ideation and creative strategies for visual problems solving. Basic typography and compositional principles used while working with text and display type such as visual hierarchy, legibility and readability will also be analyzed and discussed. 3 credits Prerequisite: ARTM1012 or ARTM1020
  • 3.00 Credits

    This essential course helps students design with letterforms and words. At the introductory level, it covers the history, theory, and practice of typography as they apply to graphics for visual communication that appear on the digital screen and in print. The course includes the basis for type selection, type organization, designing with type, how to combine type and image, and how to communicate the essence of a graphic with typography." Prerequisite: ARTM1020 or ARTM1012
  • 3.00 Credits

    This course will cover industry-standard vector drawing software in depth and introduce basic techniques of page layout. Primary emphasis will be on the skillful application of vector illustration tools. The course will also introduce the placement and arrangement of images and text into document flow. Technical assignments will foster creativity and the development of successful design solutions. Prerequisite: ARTM2110
  • 3.00 Credits

    This course explores the fundamentals of creating graphically-oriented Web sites. We will expand upon knowledge gained in Digital Imaging and Layout (ARTM2020) to understand image optimization. Through lectures, demonstrations, and studio problems, students will also learn the basic syntax of HTML (Hypertext Markup Language) and CSS (Cascading Style Sheets) and explore the constraints and capabilities of various Internet browsers. Prerequisite: ARTM2020
  • 3.00 Credits

    Through lectures, discussions, and critical analysis of contemporary media, students will develop a foundation in designing for current and emerging technology. Coursework includes the creation of a fully developed interface design proposal. In a seminar setting, students will build upon knowledge gained in Intro to Web Design by studying usability, accessibility, site planning, cross-platform design, and principles of interactivity. Prerequisite: ARTM2020
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