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BUS 221: Principles of Marketing
3.00 Credits
Lehigh Carbon Community College
A study of the organizational function of processes and procedures for the creation, communication, and distribution of goods and services and the management of customer relationships as it creates value and benefit to the organization and its stakeholders. Consumer behavior and all elements of the marketing mix (product, place, price and promotion) will be analyzed. The role of social media and mobile marketing is explored.
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BUS 241: Business Law I
3.00 Credits
Lehigh Carbon Community College
This course introduces the student to the legal environment governing the operations of modern business including the areas of contract law, tort law, negligence, criminal law, constitutional law and court, intellectual property law, product liability, employment law, and ethics and social responsibility.
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BUS 241 - Business Law I
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BUS 246: Business Ethics
3.00 Credits
Lehigh Carbon Community College
This course introduces students to the concept of ethics, the reasoned study of what is morally right and wrong, good and bad; it will give students an introduction to the fundamental issues associated with ethical behavior in business. Ethical theory will be studied; this theory will be applied to case problems so that students will learn to think critically about real-world dilemmas that they encounter in business settings.
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BUS 248: Essentials of Entrepreneurship
3.00 Credits
Lehigh Carbon Community College
Entrepreneur: a person who recognizes an opportunity and organizes and manages a business, assuming the risk for the sake of potential return. This course will explore the creative and innovative thought process used by entrepreneurs to market, finance, and operate a small business effectively.
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BUS 252: Human Resources Management
3.00 Credits
Lehigh Carbon Community College
Introduction to the responsibilities and work of a modern human resources administrator. Topics include employment planning, recruitment, selection, training, performance management, compensation and benefits, and related law.
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BUS 252 - Human Resources Management
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BUS 254: Human Resources Law
3.00 Credits
Lehigh Carbon Community College
Designed to prepare students in the area of employment law. Focus will be on issues faced by Human Resource Adminstrators in a diverse workforce. The strategic importance of fairness and legal compliance will also be emphasizes. The student will be made aware of the influence of governmental regulation as it pertains to recruitment, hiring, evaluating, and dismissal.
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BUS 254 - Human Resources Law
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BUS 256: International Business
3.00 Credits
Lehigh Carbon Community College
An introduction to the basic concepts involved in international business. It presents an overview of the means of conducting international business with emphasis on what makes international different from domestic. Among the topics considered are the effects of the social systems within the countries on the conduct of international business, the dynamic interface between countries and companies attempting to conduct foreign business activities, the financial exchange systems, institutions that measure and facilitate international transactions and the major theories explaining international business transactions, the institutions influencing those activities.
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BUS 257: HRIS/Payroll Administration
3.00 Credits
Lehigh Carbon Community College
This course is a study of payroll procedures, taxing entities, and reporting requirements of local, state, and federal taxing authorities in a manual and computerized environment. Along with performing payroll functions, students will be introduced to Human Resource Information Systems (HRIS). Students will learn the critical designs, management, and systems that are available in the workplace.
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BUS 257 - HRIS/Payroll Administration
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BUS 258: Labor Relations
3.00 Credits
Lehigh Carbon Community College
A study of the interrelationships between management's human resource policies and practices and the philosophies and practices of unionism. Exercises will focus on management and union relations, bargaining and the impact of external forces such as government and public attitudes. Discussions will also cover past, present, and future trends and issues of unionism.
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BUS 258 - Labor Relations
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BUS 259: Compensation and Benefits Mgt
3.00 Credits
Lehigh Carbon Community College
A study of the principles and systems of compensation programs, including employee benefits and incentive awards. Focus will be on compensation/benefit program planning, design, development and implementation; employee communications; and the various internal and external factors impacting on compensation and benefits programs.
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BUS 259 - Compensation and Benefits Mgt
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