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JMA 423: Media Sales and Promotion
3.00 Credits
Duquesne University
Explains the multi-faceted dimension of sales within contemporary business environments with special emphasis on the tools for media sales.
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JMA 423 - Media Sales and Promotion
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JMA 425: Media And Science
3.00 Credits
Duquesne University
No course description available.
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JMA 425 - Media And Science
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JMA 427: Intro to Desktop Publishing
3.00 Credits
Duquesne University
Today's world of journalism production relies on computer applications that facilitate the creation, editing and distribution of print documents. Students in this course will use software such as Quark and In-Design to apply concepts of page layout, concepts of design elements, illustration, and printing standards, as well as examining how to create or select, size and place artwork. Pre-req. JMA 260.
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JMA 427 - Intro to Desktop Publishing
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JMA 428: Server Side Scripting
3.00 Credits
Duquesne University
Students focus on the creation of e-commerce sites, and how the internet has affected the way organizations do business. Students will either create sites from scratch or use powerful commercially available e-commerce software. Pre-req JMA 475.
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JMA 428 - Server Side Scripting
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JMA 429: Advanced Advertising Seminar
3.00 Credits
Duquesne University
Description will be on a rotating topic: 1) Advertising and Society; 2) Advertising Portfolios; 3) Integrated Advertising Campaigns; 4) Creative Concepts and Management. Pre-req JMA 220
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JMA 429 - Advanced Advertising Seminar
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JMA 431: Advanced Flash Programming
3.00 Credits
Duquesne University
An advanced look at Flash's programming language, ActionScript provides the base for sophisticated interactive applications that include audio, digital video, connections to databases. Students will be able to use ActionScript to control objects within Flash files, create and publish ActionScript movies, add actions to a movie file, and utilize common ActionScript commands, arguments, properties, and syntaxes. Prerequisites JMA 331 and JMA 260.
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JMA 431 - Advanced Flash Programming
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JMA 432: Advanced Digital Photography
3.00 Credits
Duquesne University
This course is aimed at enthusiastic photographers who wish to take control of Digital Image making and with basic photo skills interested in mastering digital imaging. In this class, students will use digital cameras and computer software to create original works of art. Students will be introduced to the following three areas: (1)Digital imaging technology (cameras and editing software), (2) Photo composition and lighting, and (3) Printing and electronic distribution. This course will encourage you to shoot RAW images and seek to enhance your Digital workflow system using popular software and digital imaging techniques. Previous experience with Photoshop or other digital image manipulation tools is required. Students are encouraged to develop various forms of composition such as photography for science, art or publication.
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JMA 432 - Advanced Digital Photography
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JMA 433: Adv Computer Graphics
3.00 Credits
Duquesne University
No course description available.
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JMA 433 - Adv Computer Graphics
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JMA 434: Media and Sports
3.00 Credits
Duquesne University
Studies and analyzes the relationship between sports and media entities and industries.
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JMA 434 - Media and Sports
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JMA 436: Media Sports Relations
3.00 Credits
Duquesne University
Examines and applies public relations, publicity, media coordinations, and event organization and management skills necessary for success in the sports industry. Prerequisite: JMA 434.
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JMA 436 - Media Sports Relations
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