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EBK 410: Business to Business Market ing
3.00 Credits
Touro College
A managerial approach to marketing decision-making in an industrial market. Topics include relationship building, vendor and value analysis, inventory control, sales forecasting, industrial market planning, market auditing, sales-force planning and channel management. Prerequisite: EBK 101. 3 credits.
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EBK 410 - Business to Business Market ing
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EBK 481: Independent Study in Market ing
3.00 Credits
Touro College
(Upon Request.) (Description same as EBE 481.) 3 credits.
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EBK 481 - Independent Study in Market ing
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EBK 498: Internship in Market ing
3.00 Credits
Touro College
Full-time, off-campus employment for seniors guided by outside personnel and the Business Chair. Prerequisites: senior status, departmental GPA of 2.5 and department permission. 3 credits.
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EBK 498 - Internship in Market ing
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EBL 100: Gerontology Needs and Assessment
3.00 Credits
Touro College
Lengthening life-spans brought about by technological and environmental factors have led to an increase in the elderly population and a related increase in the population of long-term care facilities This course introduces students to gerontology, the study of the elderly, and concepts and issues of concern to administrators of these facilities. The course deals with issues raised by elder abuse and post-traumatic stress disorder, with a heavy concentration on understanding Alzheimer's disease. 3 credits.
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EBL 100 - Gerontology Needs and Assessment
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EBM 101: Pr inciples of Management
3.00 Credits
Touro College
An introduction to the basic theory and practice of management. Examination of the managerial functions of planning, organizing, staffing, directing and controlling, and analysis of environmental influences on decision-making. Students will use micro-computer programs for business applications. 3 credits.
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EBM 101 - Pr inciples of Management
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EBM 202: Organizat ional Theory and Behavior
3.00 Credits
Touro College
An examination of theories, concepts, and research findings emerging from the various disciplines that study individual and group behavior within organizational systems. Important topics include: work motivation, leadership and social influence, satisfaction, job performance, performance appraisal, group dynamics, communication, and current issues of particular interest. Prerequisite: EBM 101. 3 credits.
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EBM 202 - Organizat ional Theory and Behavior
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EBM 213: Business Law I
3.00 Credits
Touro College
Fundamental principles of law of contracts, contracts of guaranty and surety-ship, and the law of sales and secured transactions under the Uniform Commercial Code; the relationship of principal and agent and that of employer and employee; personal property, and bankruptcy. Prerequisite: EBM 101. 3 credits.
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EBM 213 - Business Law I
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EBM 214: Business Law I I
3.00 Credits
Touro College
Organizational structure of business entitles, such as partnerships, joint ventures and corporation, and the functions and operation of each of these business entities, including government regulation of the employment relationship. Creditor and debtor's rights are examined and analyzed from both a theoretical and practical viewpoint. This includes focus on the laws of surety ship, secured transactions under Article 9 of the Uniform Commercial Code, the law of Commercial Paper under Article 3 and 4 of the Uniform Commercial Code and the law of Bankruptcy and the Bankruptcy Code. Prerequisite: EBM 213. 3 credits.
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EBM 214 - Business Law I I
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EBM 224: Human Resource Management
3.00 Credits
Touro College
Management and development of personnel, recruitment, selection, and training of employees. Management techniques and productivity factors including fringe benefits, profit-sharing, employee management-labor relations; current theories of human resources Prerequisite: EBM 101. 3 credits. Credi t wi l l not be given for both EBM 224 and EBM 229.
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EBM 224 - Human Resource Management
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EBM 229: Personnel Management in Heal th Care
3.00 Credits
Touro College
An introduction to the role of the human resource manager within a health-care setting, with emphasis placed on long-term care facilities. The course includes an overview of personnel management, an examination of the laws and regulations influencing the human resource field, and an analysis of the various personnel managers' functions. This course satisfies 3 credit hours of the NYS Department of Health education course requirement of 15 credit hours of coursework, for candidates with a B.A., for Health Care Administration licensure. Prerequisite: EBM 101 or appropriate business experience. 3 credits. Credi t wi l l not be given for both EBM 224 and EBM 229.
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EBM 229 - Personnel Management in Heal th Care
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