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Course Criteria
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3.00 Credits
Examines the influence of cultural, political, legal, technological, socioeconomic, and physical environments on international marketing decisions. The course also covers the theory and practice of international marketing strategies. Topics include international planning, implementation and control decisions, international market research, international product decisions, global pricing, distribution, international advertising, and sales promotion. Special topics include green marketing, international e-commerce, and global marketing ethics. Prerequisite: MB214 or permission of instructor. E. Lepkowska-White
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4.00 Credits
An extension of MB338 to the financial management of corporations in the global environment. Topics include the role of multinational industrial corporations in world trade, an overview of international capital markets and institutions, international financial analysis and planning, international debt and equity financing, international corporate investment decisions, the influence of foreign currency on finance decisions, and the relationship between business development and the global physical environment. Prerequisite: MB338 permission of instructor. G. McClure
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3.00 Credits
This course examines the historical, societal, legal, and technological framework that affects the planning and implementation of strategies in professional sales and merchandising within specific industrial, institutional, and international environments. Prerequisite: MB107 or permission of instructor. B. Balevic
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3.00 Credits
Contemporary issues in comparative management, addressed through the paradigms of cultural anthropology, organizational theory, and area studies. This course focuses on two questions: the extent to which management theory is influenced by cultural and regional variables, and the extent to which key management processes can transcend cultural boundaries. Open to juniors and seniors. Prerequisites: MB224 or permission of instructor. M. Correa
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4.00 Credits
Provides the final, integrating experience for the student. The course covers all of the functional areas the student has studied-marketing, finance, control systems, organizational behavior-but views them from the integrating perspective of a general manager operating in a global environment . Prerequisites : MB214, 224, 235, 306, and 338. Open only to seniors. B. Wales, M. Youndt
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3.00 Credits
Designed to present problems faced by entrepreneurs in developing, organizing and managing small businesses. The course will consider all functions relating to small business decisions. The case method will be used extensively. Student projects relating to the formation and/or management of small business units will be required, primarily through group analysis and presentations. These group projects will require field consultation exercises with owners/managers at small businesses. Prerequisite: Management and business majors/minors or permission of instructor. Non-liberal arts. M. Canavan, B. Wales
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3.00 Credits
Advanced and special topics in business which reflect areas of current relevance. This course allows the student to study in depth an area only briefly covered in the regular curriculum or to study an advanced, currently relevant topic which would not normally be covered in the regular course offerings. Topics will vary from semester to semester. May be repeated for credit with permission of department chair. Prerequisites: Will vary each time the course is offered; there will always be some of the business core required for this course.
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4.00 Credits
An interdisciplinary approach to the role of business in American society including ethical obligations to employees, consumers, stockholders and others, and corporate responsibility in the community. Emphasis will be on application of ethics to actual business situations. Although readings in philosophy, government, and social issues will be assigned, this is a case-study course. Prerequisite: MB107 or permission of instructor. J. Kennelly, C. Kopec
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4.00 Credits
Explores the history, theory, and practice of human-resource management. The course focuses on thinking systematically, strategically, and ethically about managing employees. It examines the importance of recruitment, selection, diversity, job design, performance appraisals, training, and compensation to both the worker and the organization. Prerequisite: MB224 or PS101 or SO101. C. D'Abate
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3.00 Credits
Extends MB338 to the role of private and public financial institutions in the global environment including the U.S. Federal Reserve System, International Monetary Fund, World Bank, European Union Central Bank, and Bank for International Settlements. The course examines the history, role, and functions of these financial institutions and the important services provided by financial institutions in the conduct of both domestic and international money and capital market activities and funds transfers. Special emphasis is placed on the role and contributions of commercial banks in the economic growth and development of nations and the world economy. Prerequisite: MB338 or permission of instructor. G. McClure
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