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  • 4.00 Credits

    This course examines the growing autonomy of collecting institutions as they are cut off from various forms of governmental sponsorship and public subsidy and their subsequent needs for raising money from outside, non-traditional sources. The course looks at issues of needs assessment, budgeting, and strategic planning. It focuses on the design and implementation of effective fundraising campaigns, as well as on the organization and writing of successful grant proposals. It also considers the importance of marketing to overall institutional success. Required course for the GCRS degree program and may be taken as an elective. Class 4, Credit 4 (offered annually)
  • 4.00 Credits

    This course introduces the study and examination of artistic and historic materials within a humanities oriented forum in which students present and debate published research on several famous case studies including: the Shroud of Turin, the Getty Kouros, and the Han van Meegeren forgeries of Vermeer paintings. Emphasis will be placed on using resources from the interdisciplinary fields of art history, art and materials science supported by a virtual lab in which the application of instrumental techniques to the materials is demonstrated. Required course in the GCRS degree program. Part of the art history concentration and minor and may be taken as an elective. Class 4, Credit 4 (offered annually)
  • 4.00 Credits

    This course examines the philosophies, ethics, art conservation methods and principles of collection management. An overview of deterioration characteristics and conservation strategies for a variety of materials including: stone, glass, ceramic, wood, paper, new media, metals, textiles, oil paintings and archaeological materials will be presented. Required course for GCRS degree program. Part of the art history concentration and minor and may be taken as an elective. Class 4, Credit 4 (offered annually)
  • 4.00 Credits

    The senior thesis in cultural resource studies is the final requirement in the degree program. Students will formulate a research question that will entail some physical interaction with objects, they will conduct the appropriate research to address that question, and will present their results in both written and oral formats. The course provides students the opportunity to develop their research and hand skills and to share the results with the department faculty and students. (Forensic Investigation of Art and Research Methods) Class 4, Credit 4 (offered annually)
  • 4.00 Credits

    Introduces students to the history of human communication from speech to computers. Spoken, written and visual communication in a variety of contexts is surveyed. The course introduces students to the department and its faculty, the discipline of communication and to other communication students. The faculty coordinator acquaints students with research indexes, communication journals, and the academic resources available at the Wallace Library. Required course for professional and technical communication and advertising and public relations majors. Class 4, Credit 4 (offered twice annually)
  • 4.00 Credits

    The course covers the impact/effect of journalism on American society, with an introduction to the history, freedom, technologies, ethics and functions of the news media. Students will learn how to assess news value, develop news judgment and analyze news stories. Required course for journalism majors in their first year. Part of the journalism minor; elective for professional and technical communications majors and advertising and public relations majors. Class 4, Credit 4 ( offered annually )
  • 4.00 Credits

    Students develop an understanding of public communication as a humanistic study concerned with the formation of judgment and moral-ethical choice. The course focuses on the systematic relationships among the various ways and means human beings use communication to influence action and describe objects and events in the world. The class centers on verbal and nonverbal human symbolic action. Required course for professional and technical communication majors; a professional elective for advertising and public relations majors - Class 4, Credit 4 (offered annually)
  • 4.00 Credits

    An introduction to the methods and ethics of scientific, scholarly communication research, including methods of locating, analyzing and critiquing communication research literature. This course focuses on social scientific empirical research methods and culminates in the development of a research project proposal suitable for implementation as the senior thesis in communication. Required course for professional and technical communication and advertising and public relations majors. (0535-445 or equivalent) Class 4, Credit 4 (offered twice annually)
  • 4.00 Credits

    Introduction to the methods and ethics of qualitative research, including participant observation, naturalistic study, and focus group interviewing. Qualitative research methods rely on the researcher's observational, analytic and critical skills, and seek to understand the behaviors, beliefs, values, attitudes, assumptions, rituals and symbol systems that characterize relationships between the source, message, media and audience of specific communication acts. Students develop a research proposal suitable for implementation as the senior thesis in communication. Required course for advertising and public relations majors, and a professional elective for professional and technical communication majors. (0535-445 or equivalent) Class 4, Credit 4 (offered annually)
  • 4.00 Credits

    This course develops a disciplined ability for the critical appraisal of public discourse. Students learn methods enabling them to systematically investigate and explain human symbolic action and artifacts. In addition to the specialized form of critical thinking it teaches, the course promotes criticism as a means for understanding the processes of rhetorical action. Required course for professional and technical communication majors, and a professional elective for advertising and public relations majors (0535-445 or equivalent) Class 4, Credit 4 (offered annually)
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