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Course Criteria
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3.00 Credits
Basic techniques for the disc-jockey, newscaster, interviewer, and commercial announcer. Hands-on training provided with broadcast quality consoles, turntables, microphones, cartridge and open reel tape machines, patch panels; a survey of FCC rules and regulations required for many entry-level positions in radio. Studio lab hours assigned. $100 lab fee. 3 sem. hrs. 3 crs.
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3.00 Credits
A theory, practice and production course in which students learn the basics of television production in a multi-camera, television studio setting. Discussed are the history and origination of TV, the organizations and business environment in which TV occurs, such as the FCC, networks and affiliate relationships, “above” and “below the line” personnel; program ascript formats, basic aesthetic and technical lighting and sound principles, introduction to lenses and the basic principles of shot composition and framing. $100 lab fee. 3 sem. hrs. 3 crs.
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3.00 Credits
Through lecture, demonstration and practice, a survey of the principles and techniques of television production and the application of this knowledge through 2-4 minute scenes produced by students. Feedback and evaluation of videotapes by peers and teachers. Lectures, planning sessions, and studio hours; roles of producers and directors; control room, cameras, lighting, audio and other technical apparatus; roles of crew members; script writing; graphics; set design; television acting; practical application of lecture material in the form of program tapings. Prerequisite: MEDA 115. $110.00 lab fee. 3 sem. hrs. 3 crs.
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3.00 Credits
A basic course dealing with the fundamentals of news reporting and writing, covering the work, goals, skills, and responsibilities of the professional journalist. Emphasis is placed on news structure, writing leads, and news style. Attention is also given to feature writing and techniques of interviewing. 3 sem. Hrs. 3 crs.
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3.00 Credits
A course designed to familiarize students with the skills of a copy editor, including editing for accuracy, news value, style, and grammar. Attention is also given to newspaper layout, headline and caption writing, and photo scaling and cropping. 3 sem. Hrs. 3 crs.
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3.00 Credits
This course covers the fundamentals of writing feature articles of newspaper length. Close attention is given to organization, style, human interest, the use of quotes, leads, etc., as applied to profiles, sidebars, and service articles. 3 sem. Hrs. 3 crs.
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3.00 Credits
A course that traces the history and develoment of newspapers, wire services, magazines, radio, television and broadcast networks. Students discuss the trends and current problems in media as well as the role of advertisers, media owners, and the public in affecting the content of the media. 3 sem.hrs. 3 crs.
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3.00 Credits
This course covers the variety of persuasive writing forms and techniques used by the public relations professional to invite media coverage of corporate/client events and activities, to promote awareness and use of products and services, and to encourage consumer/audience support of corporate issues. Students will learn how to prepare press releases, pitch letters, press kits, public service announcements, and copy for brochures and promotional materials. Prerequisite: ENGL111. 3 sem. hrs. 3 crs.
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3.00 Credits
A course that emphasizes interviewing on camera, talk show hosting, acting for television commercials, ad libbing, and the production of a television audition tape. 3 sem., hrs., 3crs.
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3.00 Credits
Students will learn interviewing strategies for self-evaluation and critique. Lessons and assignments focus on interviewing techniques used by reporters in radio, Television, print, and internet information gathering. 3 sem. hrs. 3crs.
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