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Course Criteria
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2.00 Credits
An introduction to the complex language of color, including the investigation of additive and subtractive systems in traditional and electronic applications. Students gain practical knowledge and visual sensitivity, giving them self-confidence in applying color to graphic presentations and three-dimensional forms. Emotional, symbolic, and cultural significance of color is explored through visual examples in historical and contemporary contexts. Knowledge applicable to painting, printmaking, illustration, website design, fashion design, interior design, landscape design, architecture, sculpture, and product design. Coursework includes experimentation with various materials, lectures, discussions, and presentations.
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3.00 Credits
Basics of camera design and operation, plus the fundamentals of photographic visualization and composition; line, form, color, light and shadow. Darkroom procedures, film processing, basic printmaking, selecting printing techniques. (Students can sign-out cameras and other supplies from the Communications Department thus reducing the overall costs for photo supplies).
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3.00 Credits
This course is an introductory study of the elements necessary for all media-based writing. Students will be exposed to standard industry formats used in newspaper, magazine, public relations, print advertising, and internet media. Students will learn to work against a deadline as they would in a staff writer position. Prerequisite- Corequisite Prerequisite: Eng 110 College Writing I.
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3.00 Credits
This course is an introductory study of the elements necessary for effective broadcast writing. Students will be exposed to standard industry formats used in radio, television, and film scripts. The class is a combination of technical writing and short scripts since broadcasting involves using words, technical instructions, and creative cues to convey messages. The class simulates the real world professions in broadcast writing that require writers to work with multimedia teams, talent, and technicians to create short scripts that communicate to multi-skilled creative teams. Prerequisite- Corequisite Prerequisite: Eng 110 Written Expression I.
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3.00 Credits
The study of Visual Communication theory relating to applied arts fields such as, advertising and editorial design, animation, gaming, and web design. Students are introduced to vector and raster graphic programs on Macintosh computers, and learn how to develop initial thumbnail sketches into final design comprehensives. Other topics include digital photography, scanning, image manipulation, color correction, and typography. Prerequisite- Corequisite Prerequisite: ART 105, BIT 108 or equivalent.
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3.00 Credits
The particular focus of this entry level class will be the fundamentals of sound and recording, and the use of digital sound recording equipment. Students will conceptualize, record and produce a variety of forms of digital audio presentations including: advertisements, documentaries, interviews, as well as television and film production sound. The successful student will be well versed with Adobe Audition sound editing and creation programs and their applications. Additionally, there is a strong course emphasis on creating sound and sound effects designed for use in Foley Science, or the art of adding sound to film.
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3.00 Credits
This entry level course introduces student to single-camera video production techniques; including operation of digital video cameras and recorders, as well as the basic usage of sound and lighting. Students will also be instructed on the use of non-linear editing equipment.
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3.00 Credits
Topics covered within the class are cinematography, narrative vs. non-narrative structure, symbolism, genre, realism vs. expressionism, composition, and editing style. Course work consists of analysis of contemporary issues through screening and discussion of film/cinema work from numerous historical periods.
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3.00 Credits
This course is designed to provide the communications major with a clear picture of the functions of the public relations industry and cite practical applications of public relations principles. Practical examples will be used with emphasis on communications technology presently used throughout the world.
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3.00 Credits
An in-depth examination and analysis of the impacts and effects of the mass media upon society and the converse societal influences upon the media. Includes such issues as media concentration, portrayal of violence, stereotyping, the publics right to know, among others. Prerequisite- Corequisite Prerequisite: COM 100 or SOS 110.
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