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Course Criteria
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3.00 Credits
Principles of successful professional selling. The management aspect concerns recruitment, organization, motivation, direction, and control of the sales force. Requires access to the Internet for some assignments. Course Information: Prerequisite: BUS 312, or equivalent.
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3.00 Credits
In-depth study of the major concepts in the promotional aspect of marketing management. Particular emphasis is placed on the elements of the promotion mix (i.e., personal selling, sales promotion, direct marketing, advertising, public relations/publicity) as well as the promotion planning process and the development of promotion strategy, a vitally important element of an organization's marketing promotions. Course Information: Prerequisite: BUS 312, or equivalent.
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1.00 - 3.00 Credits
Each topic covers a different finance concept and may include an intensive workshop. Course information: May be repeated if topics vary. Prerequisite: BUS 302, or equivalent.
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3.00 Credits
Elements of an "ideal" investment and examination and testing of specific investment securities. Considers alternative approaches to management of stock and fixed-income security portfolios. Problems and cases are assigned for analysis. Course Information: Prerequisite: BUS 302, or equivalent.
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3.00 Credits
Covers finance from the viewpoint of the financial manager, introducing and using financial theory and case studies to explore risk management, financial policy, financial statement analysis, ratio analysis, capital budgeting-investment decisions, capital structure, capital acquisition, and asset pricing. Will cover some topics also covered in introductory financial management but in greater depth. Course Information: Prerequisite: BUS 302.
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3.00 Credits
Introduction to the financial management of financial institutions. Provides broad knowledge and skills in the practices of commercial bank, pension fund, thrift, insurance, and finance company management. An analysis of the nature, purposes, and objectives of the American financial system is stressed. Topics also include "nonbanks" and financial regulation/deregulation. Course Information: Prerequisite: BUS 302, or equivalent.
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3.00 Credits
Selected topics from production theory, application of quantitative methods to current production problems, and integration of production planning within overall objectives of the firm. Course Information: Prerequisite: BUS 322, or equivalent.
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1.00 - 3.00 Credits
Each topic covers a different production operations management concept and may include an intensive workshop. May be repeated for an indefinite number of hours, but particular topics must differ. Course Information: Prerequisite: BUS 322, or equivalent.
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3.00 Credits
Managing projects within an organizational context, including the processes related to initiating, planning, executing, controlling, reporting, and closing a project. This course covers topics such as project integration, scope, time, cost, quality control, risk management, and earned value management. Course Information: Prerequisites: BUS 322 and MGT 310, or equivalent, or permission of instructor.
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3.00 Credits
Examines the theory, history, and management of quality management programs in business organizations in the U.S. and abroad. The primary focus will be on the management of quality in the areas of operations and human resources in manufacturing and service industries. Course Information: Same as MGT 458. Prerequisite: MGT 310, or equivalent.
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