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  • BSAD 641: Investment Management

    3.00 Credits
    Rockford University

    Surveys and evaluates techniques of investment analysis and portfolio management. The theories of efficient capital markets and hedging models are emphasized. PRQ: BSAD 540. Skills developed: problem-solving, analytical, oral, written, and research. Practical application: analysis of investment portfolios, and individual/group presentations.
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  • BSAD 645: Fund Development & Marketing

    3.00 Credits
    Rockford University

    This course provides an understanding of the many fund development techniques and funding sources that general financial support for government agencies and not-for-profit organizations, as well as the context in which these methods may be used. Topics include the relationship between strategic planning and fund development, fund-raising options and processes, gathering community support, establishing business partnerships, lobbying, developing and communicating a clear message both internally and externally to the organization, using the correct marketing techniques to support fund development activities, and ethical considerations of fund development. PRQ: BSAD 560. Skills developed: leadership, writing, problem-solving and presentation. Practical application: development of a fund development plan for an organization or event.
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  • BSAD 650: Operations Management

    3.00 Credits
    Rockford University

    Introduces the decision-making process in production and operational areas. Topics include the theoretical foundations for operations management, approaches to production problems, production processes, plant layout, maintenance, scheduling, quality control, and production control in both service and manufacturing environments. PRQ: BSAD 550. Skills developed: analytical, presentation, written, and team building. Practical application: case analysis, individual/group presentations, and application to current organizational situations.
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  • BSAD 651: Organizational Behavior

    3.00 Credits
    Rockford University

    Provides working concepts of nonprofessional human resource management. Reviews motivation theory, interpersonal relationships, and group dynamics as applied to managing efforts to obtain personal and organizational goals. PRQ: BSAD 550. Skills developed: problemsolving, presentation, writing, leadership, and team building. Practical application: written case analysis, group presentations, and application to current organizational situations.
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  • BSAD 652: International Business

    3.00 Credits
    Rockford University

    Examines the markets of multinational firms and the strategies and practices needed to service and expand in the international marketplace. Topics include marketing, research, production, labor costs, distribution systems, and management. PRQ: BSAD 550; BSAD 560. Skills developed: analytical, written, research, presentation, and cultural. Practical application: groups presentation, in-depth research on specific countries, and presentations on current topics affecting international operations.
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  • BSAD 654: Human Resource Management

    3.00 Credits
    Rockford University

    Analyzes the dynamic interactions of individual needs, company goals, and environmental factors in relation to the human resource function. Focuses on understanding human behavior and on the management skills and knowledge needed when attempting simultaneously to manage the human resource function and to meet organizational objectives. PRQ: BSAD 550. Skills developed: analytical, written, presentation, training, and team building. Practical application: written/oral case analysis and individual/group presentations.
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  • BSAD 660: Consumer Behavior

    3.00 Credits
    Rockford University

    Focuses on buyer behavior, including its theoretical bases and applications to problems of management. Topics include motivation, learning, attitude formation, and the relationship between attitudes and behavior as applied to buyers. Innovation, market communication, and the social/cultural concepts underlying strategies of market segmentation also are discussed. PRQ: BSAD 560. Skills developed: written, case analysis, research, and presentation. Practical application: written/oral case analysis and individual/group presentations.
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  • BSAD 661: Integrated Marketing Communications

    3.00 Credits
    Rockford University

    An analysis of promotion problems from a managerial perspective. The role of promotion in the total set of marketing strategies and an evaluation of the effectiveness of promotion expenditures are discussed. PRQ: BSAD 560. Skills developed: problem-solving, analytical, written, and oral. Practical application: written/oral case analysis and individual/group presentations.
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  • BSAD 665: Public and Non-Profit Management

    3.00 Credits
    Rockford University

    Provides an understanding of the many fund development techniques and funding sources that generate financial support for government agencies and not-for-profit organizations, as well as the context in which these methods may be used. Topics include the relationship between strategic planning and fund development, fund-raising options and processes, gathering community support, establishing business partnerships, lobbying, developing and communicating a clear message both internally and externally to the organization, using the correct marketing techniques to support fund development activities, and ethical considerations of fund development. PRQ: BSAD 560. Skills developed: leadership, writing, problem-solving and presentation. Practical application: development of a fund development plan for an organization or event.
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  • BSAD 670: International Trade and Financial Management

    3.00 Credits
    Rockford University

    An analysis of fundamental economic principles, forces, and governmental policies which determine economic relations between countries under changing world conditions, and an investigation of the theories and practices of international financial management. Topics include international trade theory, balance of payments, foreign exchange markets, international capital budgeting, multinational enterprises, and the international monetary system. PRQ: BSAD 502 or equivalent and BSAD 540. Skills developed: problem-solving, analytical, written, research, and financial. Practical application: written/oral practical case studies and individual/group presentations.
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