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Course Criteria
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3.00 Credits
Study and practice in integrated media production for the web. Students will create and update an online newspaper throughout the spring semester of their third year in the Media Arts program. Students will write stories, shoot and edit still and video images and sounds, and design and upload this content to the web. Required course for all majors. Students must have a minimum of 60 credit hours to enroll.
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3.00 Credits
An in-depth course in news writing and reading, blogging and editing. Students will learn to write hard news articles as well as explore longer profiles and feature stories, editorials and personal essays. They will learn the rudiments of editing by editing and being edited by their classmates and their professor. The will read daily newspapers (online and paper) and weekly magazines as part of class discussions, and read the best newspaper writing the past several decades to understand the depth and range of great journalism. Prerequisite: ME210 or permission by the instructor.
Prerequisite:
( ME210)
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3.00 Credits
Students learn professional promotional techniques used by mass spectator sports. Students develop a portfolio of projects including news releases, feature sports articles, fact sheets, videotaped interviews, video-feature sport stories, and other projects as assigned by the instructor. Prerequisite: ME210
Prerequisite:
( ME210)
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3.00 Credits
A study of the development of media law as current legal issues in the U.S. media. Covers First Amendment issues, libel, privacy, copyrights, obscenity, etc.
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3.00 Credits
Students write scripts for television and film. An in-depth examination of films and video programs in terms of narrative structure. Topics covered include writing dialogue, script formats, writing for visualization, writing copy to support existing video footage, and writing original material to be produced in video production classes.
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1.00 - 6.00 Credits
An internship in a work setting with a private company or government agency. Experience provides opportunity to apply academic learning in a practical work environment. Introductory, intermediate, and concluding evaluation conferences will be held with the student, cooperating advisor, and program director. Following the internship, the student prepares an oral and written report on the significance of the internship in theoretical learning. Internships may be taken more than once and impact the student's GPA. Content of study either builds on itself or is not the same. Prerequisites: Sophomore, Junior or Senior standing and approved internship application.
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3.00 Credits
Required course for all Media Arts students. Students produce a final project containing elements of critical thinking, research, and effective expression. Students work with their advisors to plan and execute the final project. Prerequisite: Senior standing. (Offered only in the Fall Semester.)
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3.00 Credits
Analyzes management functions of planning, organizing, directing, and controlling as they relate to the business firm. Includes management theories and their usefulness in the decision making for efficient and effective utilization of organizational resources. Prerequisite: at least 24 completed semester credit hours.
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3.00 Credits
Studies principles and techniques utilized to manage human resources of a business firm. Topics include human resource planning, recruitment, selection, compensation, promotion and employment laws. Prerequisite: MG206 and BA325 with a C or better in each.
Prerequisite:
( MG206 AND BA325A)
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3.00 Credits
Designed for students to apply basic knowledge and skills of management, marketing, economics, and accounting. Studies the importance of small business within the free enterprise system and the significance of entrepreneurship. Case analysis is emphasized, culminating with individual projects of comprehensive business plans. Prerequisites: AC203, EC201, MG206, and MK204 with a grade of C or better in each; junior standing. 3 credits
Prerequisite:
( MG206 AND AC203 AND MK204 AND EC201)
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