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Course Criteria
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3.00 Credits
Seminar course directed at current issues and developments. Prerequisite: BUSA 302 and at least one upper division finance course: BUSA 335 or 337 or 437. (3)
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3.00 Credits
Examines organizational mechanisms, leadership requirements, and technologies for leveraging knowledge and human performance. Foundations and practices for knowledge creation, transfer and integration, and role of knowledge management in the various management disciplines. Prerequisites: BUSA 305, 310. (3)
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3.00 Credits
Development of leader competencies and practices that promote organizational development, employee involvement and teamwork, improvements in quality, culture change, and continuous organizational learning and problem solving. Prerequisite: BUSA 305. (3)
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3.00 Credits
Seminar course focused on strategic issues in managing human resources. Legal, international, and ethical issues will be integrated throughout the course. Advanced business students, in consultation with the instructor, will select appropriate topics for research and discussion. Prerequisite: BUSA 305. (3)
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3.00 Credits
Introduction to marketing problems and opportunities in an international context. Investigation of economic, cultural, and business forces that require changes in marketing plans for international companies. Prerequisites: BUSA 308, junior standing. (3)
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3.00 Credits
Investigation of techniques and uses of marketing research
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3.00 Credits
Services now constitute more than 75 percent of domestic U.S. GDP and employment, and comparably in other developed economies globally. Developing economies, such as India, are moving in the same direction. Services include marketing, operations and human resources contexts. This course addresses service characteristics and qualities, the demand for services and service excellence, listening and responding to the service customer, attention to the service deliverer, providing services by telecommunications and the Internet, and challenges and strategies to improve service quality. Prerequisite: BUSA 513. (3)
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3.00 Credits
Examines the critical role that technology plays in achieving organizational effectiveness and competitive advantages. Topics include planning, developing, sourcing, and controls of technology and systems, technology transfer and commercialization, technology road mapping, technology integration, marketing of technology, science and technology policy, and global issues in technology management. Prerequisite: BUSA 519. (3)
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3.00 Credits
The course discusses the managerial, technical, and organizational challenges of designing and implementing electronic business and commerce as a critical transaction and delivery systems for products and services throughout the entire value creation network. Prerequisite: BUSA 519. (3)
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3.00 Credits
Study of project management principles and techniques including planning, network building, project control, reporting and closing to address the unique conditions and challenges associated with designing and managing major non-repetitive undertakings. Prerequisite: BUSA 515. (3)
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