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  • COM 260: Basic Newswriting

    3.00 Credits
    Wilkes University

    This course explores the fundamentals of newsgathering, newswriting and news judgment for all media; study of news sources; fieldwork; research; and interview techniques. Students will learn how to write basic news stories using inverted pyramid and narrative writing structures. Students will also be expected to find and interview sources for stories, including subject experts from outside of campus. Basic legal terms and AP style will also be introduced.
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  • COM 261: Multimedia Communication

    3.00 Credits
    Wilkes University

    This course offers a skills-focused and theoretical approach to multimedia communication. Through a variety of readings, discussions and practical workshops, students will earn basic skills for navigating through multimedia platforms, including, but not limited to social media, apps, and audio/visual modes of communication. Students will be given the tools and information to adapt their knowledge and expertise as media and software packages change. Students will also critically analyze multimedia platforms to better understand their functions and the repercussions of releasing information on (or through) them.
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  • COM 262: Digital Storytelling and Design

    3.00 Credits
    Wilkes University

    This course offers a hands-on approach to exploring the visual aspects of design and storytelling. Students will be introduced to basic principles of design that are applicable to a variety of career fields. Students also will learn about visual storytelling, the power of visual messages, and the interconnectedness between verbal and visual messages. Through readings, class discussions and workshops, students will gain the knowledge to not only produce effective and quality visual messages, but they will also be challenged to critically analyze visual messages and discuss the ethics behind the messages and the message making process.
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  • COM 300: Communication Criticism

    3.00 Credits
    Wilkes University

    From the perspective of communication studies, "criticism" is an essential concept that refers to the interpretive work of analyzing and evaluating the publicly addressed messages that humans produce and consume. In this class, we will explore the history and development of the practice and methods of interpreting human communicative acts, a process known as communication criticism or rhetorical criticism. Students will be introduced to and learn multiple modes of criticism, from neo-Aristotelian to feminist, and practice applying those frameworks to selected communicative texts and rhetorical artifacts. Prerequisite:    [[COM-101]].
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  • COM 301: Persuasion

    3.00 Credits
    Wilkes University

    Persuasion is an inextricable component of human communication, especially as communication is understood broadly as symbolic influence or inducement. In this class, we will explore and critically analyze the historical development of rhetoric and persuasion, study the process and components of persuasion, examine the particular contexts in which rhetoric and persuasion occur, and consider the ethics of persuasion. These objectives will be pursued via several modes, including developing and orally presenting persuasive arguments and critically analyzing and evaluating persuasive messages. Prerequisite:    [[COM-101]].
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  • COM 302: Fundamentals of Public Relations

    3.00 Credits
    Wilkes University

    This course is an introduction to the fundamentals of public relations practice, including program planning and evaluation, media relations, writing for PR, and coordinating special events and functions. Students will work in teams to assist clients in creating long- and short-term PR plans, as well as fulfilling pre-determined goals. Students will also become familiar with project management, as well as networking, in terms of client- and self-promotion. Prerequisite:    [[COM-260]].
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  • COM 303: Organizational Communication

    3.00 Credits
    Wilkes University

    Course focuses on traditional and modern concepts of communication channels in simple and complex organizations. Considerable attention is given to interviewing and conducting communication audits. Prerequisite:    [[COM-102]] or consent of the instructor.
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  • COM 304: Intercultural Communication

    3.00 Credits
    Wilkes University

    Intercultural Communication is a systematic study of what happens when people from different cultural backgrounds interact face-to-face. The course is a balance between theoretical and practical knowledge, with emphasis on immediately usable knowledge. Guest speakers, in-class simulations, cross-cultural interviews, and research projects ask students to apply communication skills to actual intercultural situations. Prerequisite:    [[COM-102]] or consent of the instructor.
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  • COM 305: Studies in Public Address

    3.00 Credits
    Wilkes University

    This class is a hybrid or comparative approach to the study of public address in the United States. We will study traditional andcritical rhetorical theories of public address. We will also engage with speakers and texts that both challenge and reinforce the "great speeches" mold. As we pursue these objectives, we will focus our study on selected social movement rhetorics in the United States, including those of women's and feminist movements, civil rights movements, labor movements, and LGBTQ movements. Prerequisite:    [[COM-102]] or consent of the instructor.
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  • COM 306: Gender and Communication

    3.00 Credits
    Wilkes University

    Gender is a social construct that is constituted, expressed, and interpreted via the processes of human communication. With that in mind, in this course, we will explore the relationships between gender as a social construct and communication as a symbolic process and critically interrogate the assumption that gender, sex, and sexuality are inextricable categories of personhood. Students will gain theoretical insights and develop analytical skills to identify gendered expectations and interrogate how these expectations impact people of all genders.
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